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LUXURY HAIRCARE
KERASTASE INVENTED LUXURY HAIRCARE IN 1964
Before Kérastase, haircare was purely about hygiene.
We changed it. We made it about care, about women, and their desires.
Our hairdressers are everything to us. They are the ones who have their hands on the hair every day.
We give them education to elevate them, so women can always trust them
and rely on them for the best hair advice.
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1964
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THE LAUNCH OF KERASTASE
Since 1964, Kérastase has built its success
in-salon treatments, all powered by scientific
expertise, professional knowledge and
an intuitive understanding of what people
truly want from haircare.
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1973
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FROM HYGIENE TO CARE
In 1973, we launched bain divalent, targeting
oily roots and sensitized lengths then,
in 1979, our first care mask.
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1989
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A SKINCARE-INSPIRED APPROACH
We base our approach on a comprehensive care for all hair types, scalps and situations to the power of skin-care inspired nutrients. In 1989, we launched our first haircare serum for dry lengths.
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2013
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OUR COMMITMENTS FOR THE PLANET
Since 2013, Kérastase has resolved to extend its expertise in the art of care by committing to minimizing its impact on the planet. Drawing on our excellence in innovation, we continue to find new ways to cut down on waste and empower our customers to make more sustainable choices.
We care for hair, for people and for the planet.
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TODAY
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THE WORLD'S LEADING LUXURY PROFESSIONAL HAIRCARE BRAND
Today, Kérastase is present in more than
60 countries with a community of about
150,000 hairdressers. The brand adopts
a care-first philosophy that extends beyond
its products: to care for all hair types and
all individuals.
HAIRCARE TREATMENT
PERSONALIZED HAIRCARE TREATMENT
ICONIC 3 STEPS HAIR ROUTINE
PROFESSIONAL LUXURY HAIRCARE
BATH
We believe that rather than simply wash the hair, We bathe it. Bathe is the 1st step in the Kérastase routine for every hair and scalp type.
TREAT
At Kérastase, we believe that the hair as well as the skin need highly
concentrated and mild treatments to keep them perfectly healthy.
TEXTURIZE
At the end of the care routine, the appropriate finishing product is chosen for your length.
HAIR & SCALP DIAGNOSIS
IN-DEPTH HAIR & SCALP DIAGNOSIS
K-SCAN
POWERED BY ARTIFICAL INTELLIGENCE
PERFORMED BY HAIRDRESSERS
#SEETHEINVISIBLE
SCANS, ANALYSES AND RECOMMENDS
PERSONALIZED ROUTINE
PERFORMED BY HAIDRESSERS
3 LIGHTS TECH: allowing to see the inivisible
IN-HOUSE AI ALGORITHM: with more than
12,000 images analyzed
BEFORE & AFTER: allowing product efficacy proof
APP: allowing in-salon staging
ALL THE SERVICES
FUSIO DOSE
INFINITE POSSIBILITIES TO TREAT EVERY HAIR NEED IN ONE SHOT
5 MIN
PREMIÈRE
REIGNITE YOUR INNER STRENGHT
20 MIN
CHRONOLOGISTE
YOUTH REVITALIZING CARE FOR SCALP & HAIR
30 MIN
FUSIO SCRUB
THE ESSENTIAL SERVICE OF DEEP CLEANSING
5 MIN
ROUTINES
ADAPTED TO EACH NEED
VARIABLE
MULTIPLE POSSIBILITIES
MULTIPLE POSSIBILITIES TO TREAT EVERY HAIR NEED IN ONE SHOT
FUSIO DOSE
5 MIN
Fusio-Dose is Kérastase’s iconic, in-salon customized hair care treatment.
Fusio-Dose launched back in 2011 and has been pushed to the next level in 2022,
with the addition of concentrated skincare actives.
HOW DOES FUSIO-DOSE WORK?
Consisting of a personalized, on-the-spot mix of a Concentré and a Booster,
the treatment addresses primary and secondary hair concerns in one powerful shot
of care. The quick, easy-to-apply infusion delivers millions of active drops directly
to the hair for instant transformation.
30
POSSIBLE COMBINATIONS
89%
HEALTHIER DURABLY*
*Instrumental test.
CONCENTRÉ
Responds to the primary need, as identified
by the stylist during the diagnosis steps.
BOOSTER
Achieves a beauty effect and personal hair desire
expressed by the client
REPAIR DAMAGED HAIR
PREMIÈRE
20 MIN
For all types of damaged hair from thin to thick. Formulated with a concentration
of pure acids and glycine, it eliminates calcium overdose to neutralize dull and stiff
hair, reducing breakage and returning hair to its original strength.
RECREATES
99%
OF HAIR’S ORIGINAL STRENGTH**
3x
MORE INNER STRUCTURE
REINFORCEMENT***
*Instrumental test after
1 application of the protocole salon by 5x the retail routine (Concentré décalcifiant + Bain décalcifiant + Masque Filler).
**Instrumental test after 5 uses of the concentré + bain + fondant/masque Première.
***Instrumental test after 5 applications of the Première retail routine
STEP 1
DECALCIFIES
And dramatically reduces persistent damage
Concentré décalcifiant ultra réparateur
8% [Citric Acid + Glycine]
STEP 2
GENTLY CLEANSES
Scalp and hair while removing calcium overdose
Bain décalcifiant réparateur
Citric Acid + Glycine
STEP 3
DECALCIFIES INTENSIVELY
Hair surface to neutralize calcium overdose
Concentré liquide resurfaçant
2% Citric Acid
STEP 4 - Option A
FILLS SURFACE
A rich mask that fills surface and
intensely penetrates fiber to repair
and rebuild inner strength
Masque filler réparateur
Peptide + Glycine
STEP 4 - Option B
ANTI-RIGIDITY
A repairing, decalcifying and softening conditionner for damaged hair.
Fondant Fluidité Réparateur
Citric Acid + Glycine
STEP 5
REPEL HUMIDITY
And deeply nourish and lock out frizz
Sérum filler fondamental
Peptide + Glycine
STEP 6
NEUTRALIZES PERSISTENT DULLNESS
Radically neutralizes persistent
dullness caused by damage
Huile gloss réparatrice
8% [Citric Acid + Glycine]
REVITALIZING CARE
YOUTH REVITALIZING CARE FOR SCALP
CHRONOLOGISTE
30 MIN
87%
OF WOMEN AGREE SCALP FEELS
REVITALIZED AFTER 24H*
*Consumer Test Self Assessment on 31 people.
87%
HYDRATION**
**Instrumental test on different bundles.
Rituel d’Exception Régénérant combines the essential revitalizing mask infused
with Abyssine & Hyaluronic Acid and vital concentrate pearls. It transforms your
hair and scalp with durable moisture, softness and shine
95% PCR
Kerastase - Chronologiste
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Kerastase - Chronologiste
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Kerastase - Chronologiste
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Kerastase - Chronologiste
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Kerastase - Chronologiste
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DEEP CLEANSING
THE ESSENTIAL SERVICE OF DEEP CLEANSING
FUSIO SCRUB
5 MIN
+72%
VOLUME*
*Instrumental test, after application of Energizing scrub + Oil.
6x
SHINY*
Instrumental test, after application of Energizing scrub + Oil.
The Fusio scrub service allows to renewal the skin by removing the dead cells.
It gives you a relaxation time by stimulating the scalp through massage and the scent of the oil
Kerastase - Fusio
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Kerastase - Fusio
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ROUTINE ADAPTED TO EACH NEED
HAIRCARE SERVICES
DEPENDING THE HAIR NEEDS
Every woman wants exceptional hair, but the solution is not the same for everyone.
Depending on your needs, you can choose with your hairdresser the most adapted
ritual service.
