Amazing

[This review was collected as part of a promotion.] I love this product because is very carefulling in my face.

Originally posted on  shuuemuraartofhair-usa.com

I would like to buy it again

[This review was collected as part of a promotion.] Since I only wash my hair 1-2x a week, this strengthening mask is perfect for my hair rather than just a regular conditioner. The formula has strengthened, repaired, and added much needed moisture to my long, fine, dry hair. I have noticed a significant difference in my hair's texture, it's much softer and smoother. The moisture levels have increased making my hair look and feel fuller. I've had less fallout during rinsing, and much less breakage while brushing. My only complaint with this product is the packaging. As amazing as it is that the jar is made from 95% recycled plastic, the texture of it is incredibly slippery and makes the cap very difficult to unscrew with wet hands. Had this mask been put in a squeeze tube or bottle with a pump, it would be perfect.

Originally posted on  shuuemuraartofhair-usa.com

I like it

[This review was collected as part of a promotion.] I have use the product a few times and I liked I have too much frizz and it help me to keep it in stay and don't see too much difference in the strengthening but I could feel my hair clean and smelling good for almost three days.

Originally posted on  shuuemuraartofhair-usa.com

Rice Water Hair Mask

[This review was collected as part of a promotion.] I received this product in exchange for a review. This Izumi Tonic Strengthening & Thickening Rice Water Hair Mask is actually pretty good. It was easy to use and worked better than I anticipated. My hair felt great after using it, smooth and strong. It lasted for about 4 days before I felt I had to wash my hair again, which for me is a good amount of time. With my hair these hair masks typically last about 1-2 days. I am pleasantly surprised by this product. The only thing I didn't care for was the scent, it was a little stronger than I prefer, but because this product worked so well I would deal with the scent, and the scent is more of a personal thing, so other people may not mind it as much. If it wasn't for the price point on this I would consider purchasing it because of how well it worked. I would recommend it for people looking for a good hair mask that actually works, and people that can fit it in to their budgets.

Originally posted on  shuuemuraartofhair-usa.com

Saved my hair

[This review was collected as part of a promotion.] I received Izumi Tonic Strengthening & Thickening Rice Water Hair Mask to try for free in exchange for my honest review. I have been trying to get my hair silver, in vain, for awhile before I got to try this. I had bleached it, toned it, dyed it, toned it again, and even tried the color depositing condition. Needless to say my hair was damaged. The results with one use of this mask were amazing. I can already see the results and can't wait until I can try it a few more times.

Originally posted on  shuuemuraartofhair-usa.com

Great for to straight to wavy hair, not for curls.

[This review was collected as part of a promotion.] This product smelled great and applied easily. It worked amazingly on my husband's (wavy) hair and seem to thicken it with repeated use. If left my very curly hair flat. My curls didn't pop as they usually do after using a hair mask. It works but it is not for all hair types.

Originally posted on  shuuemuraartofhair-usa.com

A Pass For Me

[This review was collected as part of a promotion.] I received this product from BzzAgent in exchange for my review, and unfortunately I have to say this product is a miss for me. The smell alone was too much for me to use it more than twice. It had a very strong chemical smell that made it hard to use for me personally. I prefer hair products that have a fragrance. But it also didn't do much for my hair. It at least didn't come out worse when I used it, meaning there was no film on my hair and it didn't feel more damaged after. I just didn't see any kind of results and for that I give it a three. I think if you're in the market for a hair mask there are better options out there.

Originally posted on  shuuemuraartofhair-usa.com

Good but not great for my curls

[This review was collected as part of a promotion.] This mask is really nice at smoothing hair and leaving it frizz-free and shiny! It also smells amazing and is easy to use. However, it wasn't the best for my particular curly hair—my hair can be very sensitive to protein, and while I have had much worse results from, for example, keratin masks, it did seem like my curls were less bouncy when I used it. But of course YMMV even for curly girls!

Originally posted on  shuuemuraartofhair-usa.com

Great mask.

[This review was collected as part of a promotion.] Liked the elegant but simple packaging. The scent is on a heavier side but pleasant, not too strong. The mask leaves hair smooth and silky after you rinse it even if it was tangled.

Originally posted on  shuuemuraartofhair-usa.com

Softest Hair on Earth!

[This review was collected as part of a promotion.] This is my first time trying a product from the brand Shu Uemura, but it won't be the last. The product boasted that it was a strengthening mask that repairs damage and guards against future damage. This made the mask the perfect product to aid in my hair prep for braids. I loved the packaging of the hair mask, and it looked like it belonged in a luxury salon. I did not like the scent of the mask, which reminded me of cologne, but after use, the scent did not linger. This hair mask my hair incredibly soft. I was in shock how easy it was to comb through my hair; the comb slide through like butter. After rinsing out the mask, I was able to blow out my hair with little to no breakage. I would recommend this product to others, but the price point is the only thing that is preventing this mask from being a 5 star product, especially since I have thick 4C hair.

Originally posted on  shuuemuraartofhair-usa.com

Must have unruly curl routine

[This review was collected as part of a promotion.] I would like to say that at first I was hesitant to give this product a try since in the past I have tried other products that had promise to strengthen, define and repair my frizzy curls and none disbthe work however after trying this product I was amazed. I was able to notice a huge difference with just one use. To start off, I really like how the whole process doesn't take more the 6 minutes to start to finish. Just apply to clean damp hair and leave on for 5 minutes, then rinse off. Second, this product gives off a pleasant fruity/ flowery send that its not to strong but pleasant. Also, after styling her I notice that I didn't need to apply my usual products to keep the frizz on check because it left my hair feeling thicker, silky smooth and able to lock in moisture!!!!, I definitely recommend for everyone with unruly curls to give it a try. I honestly love this product and I will be purchasing once mine finished

Originally posted on  shuuemuraartofhair-usa.com

I really liked this!

[This review was collected as part of a promotion.] I loved this hair mask! It smells really good. It left my hair soft and shiny. It's not as frizzy. After nearly a month of used, my hair feels stronger. I don't have nearly as my breakage. It's a must have!

Originally posted on  shuuemuraartofhair-usa.com

Silky smooth

[This review was collected as part of a promotion.] I recently started using this hair product. I really like it because it makes my hair smooth and easy to manage. It also smells great! The packaging was simple, yet luxurious.

Originally posted on  shuuemuraartofhair-usa.com

Very nice

[This review was collected as part of a promotion.] After first use my hair felt stronger and softer! I really love the smell and it's not to over powering! I would buy this.

Originally posted on  shuuemuraartofhair-usa.com

A luxurious surprise

[This review was collected as part of a promotion.] I was not sure what to make of the strengthening treatment at first and I am generally a skeptic however after using it even the first time I was really excited by the results. I followed the directions, washing my hair leaving it damp before applying. I lost track of time though and left it in for an hour not five minutes like it states. Either way my hair felt really good after I rinsed out the treatment. I expected some sort of residue based on the creamy texture but my hair felt stronger, softer and was left with a natural shine you can't really replicate with hair oils. A bit on the pricey side but being that it had more of a spa like feel than a daily use vibe I can see the izumi tonic being worthwhile as an addition to my regiment .

Originally posted on  shuuemuraartofhair-usa.com

Great mask!

[This review was collected as part of a promotion.] Great hair mask! It left my hair feeling smooth and soft. I didn't need to use a lot of product, like I do with other hair masks. The only bad thing about this product is that the smell is a little intense. I received this product for free in exchange for a review.

Originally posted on  shuuemuraartofhair-usa.com

Good

[This review was collected as part of a promotion.] This mask made my stressed hair super soft. It was recommended by a top hair stylist. The only downfall for me is that I have to use a lot and its an expensive product.

Originally posted on  shuuemuraartofhair-usa.com

Loving this

[This review was collected as part of a promotion.] My hair feels amazing after using this. I havnt used it for too long but my hair feels thicker and softer. It even smells amazing.

Originally posted on  shuuemuraartofhair-usa.com

Great hair mask!

[This review was collected as part of a promotion.] I love the mask it left my hair feeling soft and moisturized but just didn't last long enough.

Originally posted on  shuuemuraartofhair-usa.com

Silky soft

[This review was collected as part of a promotion.] I used as instructed in the package, 5 min during shower and it was enough to give instant results. My hair is super soft and silky, less frizz and smells awesome. Compared to others this is great and gives actual results, the only things is not so much fun is the price but besides that this product is awesome.

Originally posted on  shuuemuraartofhair-usa.com

Works well

[This review was collected as part of a promotion.] I used this on my hair and it helped with making it feel nice and soft for my styling process.

Originally posted on  shuuemuraartofhair-usa.com

I like the product

[This review was collected as part of a promotion.] I don't like the smell of the product, it's like rice smell but it worth it. My hair look brilliant and soft

Originally posted on  shuuemuraartofhair-usa.com

Awesome hair mask

[This review was collected as part of a promotion.] This product has really added strength & moisture back into my postpartum hair i love it & the smell is so good

Originally posted on  shuuemuraartofhair-usa.com

Soft, shiny and thick!

[This review was collected as part of a promotion.] I absolutely love this hair mask. My hair is so soft to the touch, thick and shiny, and it smells amazing. I definitely recommend this product for folks who struggle with frizz and breakage.

Originally posted on  shuuemuraartofhair-usa.com

Must have for wash day

[This review was collected as part of a promotion.] My 3c curls loved this product, controlled frizz and helped with damaged areas.

Originally posted on  shuuemuraartofhair-usa.com

A miracle worker

[This review was collected as part of a promotion.] I received this item as a promotion to try out. I have long brittle hair and using this rice water mask for 3 weeks twice a week has really shown improvement to my hairs strength. My daughter also used it and tells me her hair has never felt more healthy

Originally posted on  shuuemuraartofhair-usa.com

Pricey, but good product overall

[This review was collected as part of a promotion.] I like how soft and clean it made my hair feel. Downside would be the price since I felt like I needed to apply heavily to fully coat my hair. Smell is really nice

Originally posted on  shuuemuraartofhair-usa.com

Luxury Hair Mask

[This review was collected as part of a promotion.] This hair mask is pure indulgence. From the elegant packaging to the luxurious scent and creamy texture, it's a pampering experience. As someone with long, straight hair, deep conditioning is essential. This mask goes above and beyond, leaving my hair feeling like it's just had a spa day. It's incredibly soft, smooth, and shines like silk. A must-have for anyone seeking a truly transformative hair treatment.

Originally posted on  shuuemuraartofhair-usa.com

Great Hair Mask!

[This review was collected as part of a promotion.] Love how this makes my frizzy hair feel super soft. I usually like to air dry my hair and this made my hair look very smooth.

Originally posted on  shuuemuraartofhair-usa.com

Not for me

[This review was collected as part of a promotion.] This is a good product but may be not for me. It has a very nice and subtle smell which I like. I also like the idea of rice water in hair mask. I actually use rice water product for my skin as well. This mask is super hydrating and makes my scalp oily very quick. I have straight smooth hair and after using this mask my hair looks less voluminous. Though as a product it's good but sadly not for my hair.

Originally posted on  shuuemuraartofhair-usa.com

So silky and healthy!

[This review was collected as part of a promotion.] I've used this hair mask a few times now and think it's done a really good job. I don't have thick hair but I have a lot of it and after using the mask my hair was so silky and shiny. It felt extremely healthy and when brushing my hair afterwards it almost acted as a detangling product. The only thing I didn't care for was the baby powder scent.

Originally posted on  shuuemuraartofhair-usa.com

I absolutely love this hair mask

[This review was collected as part of a promotion.] I absolutely love this hair mask and how it leaves my hair so soft, nourished and strong, with only 5 minutes I got wonderful results. It has a really nice smell.

Originally posted on  shuuemuraartofhair-usa.com

Good buy

[This review was collected as part of a promotion.] Shu Uemura, Izumi Tonic smells amazing! It's a really strong scent I can smell it through the cap. The consistency is on par with most hair masks. It makes my hair soft, I have dry/damaged hair and it's been more manageable after using.

Originally posted on  shuuemuraartofhair-usa.com

Great product

[This review was collected as part of a promotion.] I really liked this hair mask. It really strengthen and helped my hair. I didn't expect it to be this expensive and buying this mask again and again would be extremely hard in this day!

Originally posted on  shuuemuraartofhair-usa.com

Hair Mask

[This review was collected as part of a promotion.] I have used the mask three times already and am delighted with the result. My hair is very thin and has split ends. My hair is thin and breaks a lot after washing when I comb it. The mask improved the condition of my hair after the first use. Split ends have decreased and my hair has become easier to comb after washing using the mask. My hair has begun to recover, it shines and is very soft and gentle.

Originally posted on  shuuemuraartofhair-usa.com

Hair mask that's the truth

[This review was collected as part of a promotion.] Really surprised at how much I love this hair mask. I have thick, kinky coily, natural hair and am fresh off of getting a trim so my hair is at the perfect starting point. The scent reminds me of old school face cream. It applied very easily. Had the texture of a smooth yogurt. Applied all over my hair and left in for 5 minutes. After washing it out my hair felt super soft and not dry at all so definitely adds hydration. Love that it also helped with detangling. Would definitely recommend.

Originally posted on  shuuemuraartofhair-usa.com

I would definitely buy this product again.

[This review was collected as part of a promotion.] I liked the box and container. Very sleek and high class looking. I have used this product three times now and every time it gets better. I have half my hair blonde. It has some damage and this conditioner / hair mask really brought it back to life. It had more bounce and my waves came back. The only downside is don't let it near your roots. Will make it look greasy. I did have to use a fair amount to really get it to soak. But my hair loved it so that really isn't a really problem. I don't think you would need to use more the twice a week. Really deep conditions well. It has a very light but still flowery and sweet.

Originally posted on  shuuemuraartofhair-usa.com

The best mask

[This review was collected as part of a promotion.] I really love this mask as it's very hydrating and smells so good!!!

Originally posted on  shuuemuraartofhair-usa.com

Not worth the hype!

[This review was collected as part of a promotion.] I received this product as part of a campaign, in return for a review. I was super excited to try this because I saw all the positive reviews. This did nothing for me. It smells like baby powder and made my hair squeaky. I would never use this product in my routine, and it's definitely not worth the price.

Originally posted on  shuuemuraartofhair-usa.com

Magic

[This review was collected as part of a promotion.] I've been struggling from postpartum hair loss and I apply heat to my hair way too often, so my hair is super damaged lol. I've used this 3 times and my hair is more soft, shiny and moisturized with every use. My curls are loving it!

Originally posted on  shuuemuraartofhair-usa.com

Great hair mask!

[This review was collected as part of a promotion.] Very hydrating to my hair . My curls are more defined and soft .

Originally posted on  shuuemuraartofhair-usa.com

Obsessed

[This review was collected as part of a promotion.] This product made my hair extremely smooth and less frizzy! I have curly hair and I'm always looking for something to keep my curls tame, smooth and healthy. Definitely recommend

Originally posted on  shuuemuraartofhair-usa.com

Great hair mask

[This review was collected as part of a promotion.] Product is nice and works well. It leaves my hair feeling soft and not too frizzy (I'm prone to frizz and live in an area with hard water, so my frizz is hard to manage). The smell is nice, but has a dusty "old perfume" smell. It's quite strong, so those sensitive to sent should avoid this product. Taking off a star because the hair mask arrived with product spilling out the sides of the lid. It was quite hot when it was shipped to me, so I think the heat caused the product to expand. They might want to look into quality control to prevent this from happening in the future.

Originally posted on  shuuemuraartofhair-usa.com

Definitely would purchase

[This review was collected as part of a promotion.] I used this product after shampooing as a deep conditioner, when applied it was soft and smooth, my curly hair felt very moisturized and shiny. Definitely a new addition to my hair products.

Originally posted on  shuuemuraartofhair-usa.com

"Transform Your Hair with Shu Uemura "

[This review was collected as part of a promotion.] I recently tried the Shu Uemura Izumi Tonic Treatment, and I can't recommend it enough! After using it, my hair looks absolutely amazing—it's incredibly straight and smooth. The best part? It smells divine! It has transformed my hair into a silky, manageable dream. If you're looking for a product that delivers noticeable results, this is it!

Originally posted on  shuuemuraartofhair-usa.com

I absolutely love it!

[This review was collected as part of a promotion.] As someone with naturally curly and notoriously dry hair, finding a product that can truly penetrate and moisturize my hair has always been a challenge. This has become a game changer for my hair care routine. I love it and definitely believe it is worth the price. The mask has a rich, creamy texture that spreads easily through the hair. It's thick, but not heavy, and has a delightful, subtle scent. Application is straightforward—I apply it generously after shampooing, focusing on the ends of my hair, and let it sit overnight.

Originally posted on  shuuemuraartofhair-usa.com

Love it

[This review was collected as part of a promotion.] This product is amazing! It smells great and after one use, I can already see a difference in my hair health

Originally posted on  shuuemuraartofhair-usa.com

I would buy this product over and over

[This review was collected as part of a promotion.] I really noticed a difference in the split ends of my hair. It felt a lot stronger and more resilient while leaving it soft

Originally posted on  shuuemuraartofhair-usa.com

Really good product

[This review was collected as part of a promotion.] I used this Izumi tonic strengthening hair mask three times on my hair and I can feel the difference after I wash it. My hair was softer after I showered I didn't need leave in conditioner. It has a strong smell but not a bad smell.

Originally posted on  shuuemuraartofhair-usa.com

Izumi Tonic Hair Mask

[This review was collected as part of a promotion.] I really like this mask it leaves my hair moisturized after rinsing it off. I always wanted to try hair products with rice water because I heard the positives of what it can do for your hair. I have really curly hair and the my curl was defined after using it looked so good. I definitely recommend this!

Originally posted on  shuuemuraartofhair-usa.com

Long, strong, healthy hair!

[This review was collected as part of a promotion.] Wow! My hair feels so strong and healthy. I would definitely buy this product and recommend it to my friends and family, especially those with long hair!

Originally posted on  shuuemuraartofhair-usa.com

Luxury Embodied in a Hair Mask

[This review was collected as part of a promotion.] The first word that comes to mind when I think about this hair mask is luxury - the packaging, the smell (reminiscent of a high end hotel lobby), the pleasant creamy texture of the mask. I have frizzy curly hair, so deep conditioning masks are an important part of my hair care routine and I've tried several. This one definitely feels different. I feel like I'm in a fancy spa when I use it. My hair feels soft and smells great. I plan on buying more of this when I run out.

Originally posted on  shuuemuraartofhair-usa.com

Best hair mask!

[This review was collected as part of a promotion.] This is legitimately the best hair mask I've ever used. The texture is super creamy making it easy to distribute evenly. It smells great but isn't too strong. I absolutely love the way my hair feels after using it. I've never had softer hair than I do now!

Originally posted on  shuuemuraartofhair-usa.com

Fragrance overpowering

[This review was collected as part of a promotion.] I was hoping to love this, but the fragrance is a little too floral for me. The tub also arrived with some product having spilled out, which is very odd for how it's packaged. But 3 stars because it's definitely a nice hair mask, light but still effective. Just not the one for me.

Originally posted on  shuuemuraartofhair-usa.com

Strong scent but works!

[This review was collected as part of a promotion.] I used this is the shower after using shampoo. It instantly noticed how soft my hair felt after. It has a strong scent but didn't bother me. I will be using this product moving forward.

Originally posted on  shuuemuraartofhair-usa.com

Good for low porosity hair

[This review was collected as part of a promotion.] I received this product free in exchange for an honest review. I have low porosity, wavy, color treated hair a bit on the dry side. This mask left my hair smooth and manageable, and added a good amount of moisture. Bonus points for smelling so good. My only issue is the price is a bit high, but overall worth a try if you deal with frizz and unruly hair.

Originally posted on  shuuemuraartofhair-usa.com

Smells SO GOOD.

[This review was collected as part of a promotion.] I have thick, wavy and frizzy hair. This mask tames frizz and gives you so much shine and smoothness. I use it once a week and it makes my hair much more manageable. Love the scent, it's a light floral smell and it makes you smell so good for days.

Originally posted on  shuuemuraartofhair-usa.com

Smells absolutely luxurious.

[This review was collected as part of a promotion.] This strengthening treatment definitely Smells luxurious and not like rice water. I can feel an improvement in the strength and frizz of my hair. I think that it definitely grew my hair sum as well. But I do have thick 4 b, curly hair. And I believe that this would suit someone with straight Or looser textured hair. And I wish it was a little bit more hydrating..

Originally posted on  shuuemuraartofhair-usa.com

Does exactly what it says it does!

[This review was collected as part of a promotion.] I have very dry and damaged hair after chemically treating it for a while. After using the mask, the hair feels dense, soft and smooth. It added shine without making it look oily or greasy. It looks healthy and nourished. It's an amazing product!

Originally posted on  shuuemuraartofhair-usa.com

Really great hair mask

[This review was collected as part of a promotion.] I have bleached hair and live in the desert, so I am always looking for a good hair mask. I really love how this hair mask made my hair feel and I LOVED the fragrance of it! The only downside for me is the price point, while I really enjoy the product, I don't know if I would restock when it runs out.

Originally posted on  shuuemuraartofhair-usa.com

Quality hair mask

[This review was collected as part of a promotion.] Brings hair back to life with shine and smoothness. I like the scent too!

Originally posted on  shuuemuraartofhair-usa.com

Rice mask

[This review was collected as part of a promotion.] Where do I begin? I love the way my hair felt at the first use. The smell of this product is heavenly, not overbearing. I have 3c/4a combination hair with lighten and semi permanent hair color. I mostly air dry my hair and this treatment helped my hair from having frizz. My curls are a little more define and my hair feels stronger than usual. I would recommend this product.

Originally posted on  shuuemuraartofhair-usa.com

I am buying again!

[This review was collected as part of a promotion.] I used this product for the first time last night. I put it in right after shampoo and left it in while I shaved. i combed it into my hair with my fingers. WOW! My hair was so soft and smelled SO GOOD. I kept getting whifs of my hair and just wanted to bottle it like a perfume.

Originally posted on  shuuemuraartofhair-usa.com

It's a thick hair mask

[This review was collected as part of a promotion.] This is my first time using this product.When I first open it I didn't think the smell was really strong till after I rinse it out.Its a thick hair mask.It did its job for me on my hair.I like it and I will be using it again.

Originally posted on  shuuemuraartofhair-usa.com

good product

[This review was collected as part of a promotion.] I've been using the Izumi Tonic Strengthening Hair Mask for a few weeks now, and I am really impressed with the results! My hair feels noticeably stronger and more resilient, and I've seen a significant reduction in breakage. The mask has a creamy texture that spreads easily through my hair, and it smells amazing, like a fresh blend of herbs and florals. After rinsing it out, my hair feels incredibly soft and looks shinier than ever. It's also easier to manage and style. Overall, I love how this mask has revitalized my hair, making it healthier and more vibrant. Highly recommend it for anyone looking to strengthen and nourish their hair!

Originally posted on  shuuemuraartofhair-usa.com

Great mask

[This review was collected as part of a promotion.] It's a very good product. In the label explains to used it as a conditioner but I used it as a mask in my dry hair before taking a shower, leave it for 30 minutes and rinse. After 4 days my hair still feels smooth and shiny.

Originally posted on  shuuemuraartofhair-usa.com

Love

[This review was collected as part of a promotion.] The Shu Uemura Izumi Tonic Strengthening & Thickening Rice Water Hair Mask has quickly become a favorite in my hair care routine. I love how it nourishes and strengthens my hair, leaving it feeling thicker and more resilient. The lightweight formula is easy to apply and rinse out, and it doesn't weigh my hair down. After using it regularly, I've noticed that my hair looks healthier, smoother, and has more natural volume. It's definitely a product I'd recommend to anyone looking to improve their hair's strength and thickness.

Originally posted on  shuuemuraartofhair-usa.com

Moisture bomb to tame my frizzy curls

[This review was collected as part of a promotion.] This deep conditioning mask improved my hair right away! It deeply moisturized my low porosity wavy hair, and tamed the frizz I'm so used to. After using for a couple washes, I love the way my hair feels so soft when I use this. The fragrance is very strong in the shower, but gets less intense throughout the day. The scent may not be everyone's cup of tea, but the results are worth it in my opinion!

Originally posted on  shuuemuraartofhair-usa.com

My hair feels soft!

[This review was collected as part of a promotion.] My first reaction of the product is that the mask had a strong scent. I don't mind scent, but it is a little strong in my opinion. I applied the mask after shampooing and left it on for five minutes. After rinsing the mask, my hair felt soft. The scent of the mask still lingered for a couple hours after I rinsed off the mask. After my hair dried I noticed less frizziness. I would recommend this mask for anyone looking to strengthen colored or damaged hair. I have blonde highlights and it did not effect the color of my hair. I will continue to use this mask to see more of the strengthening benefits.

Originally posted on  shuuemuraartofhair-usa.com

Love this new product in my hair routine

[This review was collected as part of a promotion.] I have dry & frizzy hair. It is a must for me to use a deep conditioner to help my hair. I was very excited when I received this mask from buzzagent. It smells sooo good. It has a nice thick texture but easy to wash out. My hair felt soft while brushing afterwards. It has helped my hair with the frizzing. I can't wait to use it every time I wash my hair.

Originally posted on  shuuemuraartofhair-usa.com

A very nice hair mask

[This review was collected as part of a promotion.] I really like how this hair mask made my hair feel. It it's very hydrating and left my hair feeling soft and smelling very nice. My hair looks and feels great and I would definitely get more of this product.

Originally posted on  shuuemuraartofhair-usa.com

Love it!!

[This review was collected as part of a promotion.] I have used this product without knowing what to expect since many hair masks don't seem to make much difference on my hair. Even at first use of this mask, I noticed a big difference in my hair. I shower at night, so I typically air dry my hair, which tends to frizz up later due to my waves. This mask however, made my hair feeling soft and hydrated, something difficult to do with such harsh environment of extreme heat and humidity I live in. It left my hair feeling lighter, bouncier, and shiny as well. I fell in love with this mask since first use. Really recommend. the only downside is the smell, to me it is a little strong and lingers, but I can live with it with all its other benefits.

Originally posted on  shuuemuraartofhair-usa.com

I would buy this product

[This review was collected as part of a promotion.] I was very impressed with the sample I received. This product made my hair very soft and tamed my frizz. I love that a little bit goes a long way and that I don't have to use very much to coat my hair. The scent is nice but could be considered a strong scent. I'd love this product more if maybe it was a different scent.

Originally posted on  shuuemuraartofhair-usa.com

Amazing

[This review was collected as part of a promotion.] So happy I received this free product in exchange for my honest review. This was my first time trying this brand and I really like it. Leaves my curly hair feeling soft and moisturized. I also have dry hair and split ends and it keeps it hydrated, healthy looking and smelling fresh. Love the scent. Will definitely be incorporating this hair mask weekly in my routine.

Originally posted on  shuuemuraartofhair-usa.com

Japanese care

[This review was collected as part of a promotion.] The Shu Uemura Art of Hair Izumi Tonic is a lightweight strengthening hair mask inspired by the traditional Japanese practice of using rice water for hair care. Infused with rice water and ceramides, this mask is designed to improve hair resilience, reduce breakage, and promote overall hair health. After a few uses, it left my hair smoother, shinier, and more resistant to future damage. The formula is non-greasy and absorbs quickly, making it easy to incorporate into your routine. Overall, it's a premium product that delivers noticeable results with consistent use.

Originally posted on  shuuemuraartofhair-usa.com

The must have mask for your hair

[This review was collected as part of a promotion.] This mask is amazing. Great consistency, moisturizes and hydrates hair, especially my dry ends. My colored hair looks again very soft and well take care off. Good ingredients when comparing to other products. I would definitely buy it again and recommend to my friends and family. I received this product for free in exchange for writing the review.

Originally posted on  shuuemuraartofhair-usa.com

Love it

[This review was collected as part of a promotion.] This is undoubtedly the finest treatment I have ever experienced! It surpasses other renowned brands significantly in terms of quality. Upon rinsing, the hair is effortlessly detangled, eliminating the necessity for a brush, and it exudes a delightful fragrance. Once dry, the hair becomes luxuriously soft and appears to heal from the very first application. Truly an exceptional treatment!

Originally posted on  shuuemuraartofhair-usa.com

Scents like herbal, hydrate and moisturizing my hair.

[This review was collected as part of a promotion.] After one use, my frizzy low porosity hair become silky smooth,hydrate, not heavy, hair feels thick, very easy to manage and the scents like herbal-ly type that I like.

Originally posted on  shuuemuraartofhair-usa.com

Soft and Untangled

[This review was collected as part of a promotion.] Hair mask helps my hair stay soft, nourished, and untangled.

Originally posted on  shuuemuraartofhair-usa.com

Super soft hair

[This review was collected as part of a promotion.] Haven’t been using long enough to determine if it makes my hair stronger but it makes it SO SOFT. The fragrance is a little intense but I don’t mind

Originally posted on  shuuemuraartofhair-usa.com

Soft and shiny hair in five minutes

I have long, color-treated hair, transitioning from natural black to light blond. This mask has done wonders for my hair, leaving it incredibly shiny and exceptionally soft. I'm quite pleased with this product!

Originally posted on  shuuemuraartofhair-usa.com

I will buy this again!

[This review was collected as part of a promotion.] Love this mask when paired with the same range of haircare products. It leaves my hair smooth and shiny. My hair looks more voluminous.

Originally posted on  shuuemuraartofhair-usa.com

Definitely worth a try

[This review was collected as part of a promotion.] This product has become a part of my routine whenever I want to deep clean my hair. I use it about once a month & because the jar is so big it will last for a long time. It really helped my hair!

Originally posted on  shuuemuraartofhair-usa.com

Outstanding results

[This review was collected as part of a promotion.] This deep conditioning treatment is outstanding. I loved the softness it gave after using. I was able to easily comb out my long color treated fine hair after leaving it in for 5 minutes.

Originally posted on  shuuemuraartofhair-usa.com

Great Product

Great product with a very light scent, not overpowering.

Originally posted on  shuuemuraartofhair-usa.com

Amazing

[This review was collected as part of a promotion.] This really works. My hair was thinking very very badly, uses thus hair mask for a week and I could feel a difference. The smell is great, kinda like flowery smell in a way. Made my hair feel soft and feel stronger.

Originally posted on  shuuemuraartofhair-usa.com

Game changer for Relaxed hair!

Excellent product for Relaxed hair. Amazed by the instant transformation from weak hair. Highly recommend using the leave in conditioner in conjunction with the mask.

Originally posted on  shuuemuraartofhair-usa.com

I would purchase this Mask again

[This review was collected as part of a promotion.] I received the Izumi Tonic Mask in exchange for my honest opinion. Let's start by saying that I liked how soft my hair felt after using the combo of the shampoo and this mask. It is very lightweight and super silky. The only down side for me is the fragrance, its not at all overwhelming but it just wasn't my favorite scent.

Originally posted on  shuuemuraartofhair-usa.com

Quickly became my favorite mask

[This review was collected as part of a promotion.] I use this product once or twice a week on my ends and they've improved so much. It's very thick and smells great. I just follow the instructions and it leaves my hair feeling nice and soft.

Originally posted on  shuuemuraartofhair-usa.com

Better than conditioner!

[This review was collected as part of a promotion.] I personally have been using this treatment as a conditioner that leave in for about 5 minutes. It makes my hair smooth, shiny and does great at detangling too. I would recommend the shampoo and serum too!

Originally posted on  shuuemuraartofhair-usa.com

I would purchase and use again.....

[This review was collected as part of a promotion.] This mask smells of a cross between a perm and coconut in my opinion. This was my first time trying a hair mask and I was pleasantly surprised. It's very hydrating and it made my hair softer. I applied it while I was in the shower. It was kinda of difficult to open during my shower as my hands were wet. Packaging of this product can be improved. A sample was provided for my honest opinion.

Originally posted on  shuuemuraartofhair-usa.com

Softens and Smooths Hair

[This review was collected as part of a promotion.] I have thin, processed hair that can get quite dry especially on the ends; however, I live in a very humid area so that is tough. I've used this mask once a week after shampooing (no conditioner) and let sit for 5-minutes, then rinse. I start on my ends and only put a little on the top. This makes my hair super moisturized and soft. I haven't noticed any strengthening, but this is a solid mask.

Originally posted on  shuuemuraartofhair-usa.com

Great Conditioner

[This review was collected as part of a promotion.] This conditioner was great for my thin, fine, damaged hair. The smell was pleasant and the conditioner felt good in my hair. After leaving it in for the recommended time (about 5 minutes) it rinsed out of my hair well leaving it feeling smooth and conditioned but not weighed down. I also used the Izumi Tonic Shampoo and Izumi Tonic Serum to get the maximum benefits. My hair felt healthy and conditioned and also had more texture to it. My husband commented several times while I used these products (unbeknownst to him) that my hair looked good - thicker. Other "repairing" products I've tried seem to make my hair feel limp and weighed down - this was a surprising change. I will use these products again in the future and will definitely recommend it to others.

Originally posted on  shuuemuraartofhair-usa.com

Love Hair Masks

[This review was collected as part of a promotion.] I applied this mask after using the shampoo and the combo was great. My hair felt soft and manageable and moisturized.

Originally posted on  shuuemuraartofhair-usa.com

VERY Moisturizing

[This review was collected as part of a promotion.] This product really delivers results. I have super short hair that is dry from highlights. I found this to be too moisturizing if used as directed. I will probably use this once every other week or maybe once a month. I do think this will be good to use after getting my hair bleached, but it weighs my hair down with regular use.

Originally posted on  shuuemuraartofhair-usa.com

Luxurious, transforming mask that smells great!

[This review was collected as part of a promotion.] I used this mask in conjunction with the serum and the shampoo. It really thickened up and strengthened my hair. An added bonus is that it smells absolutely amazing! Sometimes hair products have instructions that can be confusing but these were easy to follow and easy to use. Over just a short period of time I noticed a difference. This mask truly felt like a luxury top-of-the-line product. Shu Uemura Art of Hair products are distinctly reliable and praise-worthy! I am excited to continue using the hair mask.

Originally posted on  shuuemuraartofhair-usa.com

Packaging is lackluster

[This review was collected as part of a promotion.] This is a really nice mask though the scent could be a bit strong for some. It left my hair silky smooth, which is saying a lot for the dry ends. It is not heavy and did not seem to weigh my hair down whatsoever. I avoided putting it near the scalp. Packaging is quite difficult to open with wet hands! Overall something I may continue to buy. Sample provided for my honest opinion. Thanks!

Originally posted on  shuuemuraartofhair-usa.com

Works great!!

[This review was collected as part of a promotion.] I love this mask. I used it with the shampoo and serum. When using all 3 it really helped with taking away frizz. I will be using this in my hair care routine.

Originally posted on  shuuemuraartofhair-usa.com

I would buy THIS AGAIN and AGAIN

[This review was collected as part of a promotion.] I love using IZUMI TONIC MASK the texture the smell everything about it is amazing and the results are even better! I recommend running to store and getting the whole bundle

Originally posted on  shuuemuraartofhair-usa.com

The best!

[This review was collected as part of a promotion.] izumi tonic strengthening hair mask I'm in love with this mask, my hair is super fine and get oily pretty much on second day wash. This mask left my hair so soft , shiny and hidrated I didn't even need to detangle my hair of how soft my hair was!! I will definitely by this product and totally recommend!!

Originally posted on  shuuemuraartofhair-usa.com