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Umou Hold Defining Cream - shu styling | L'Oréal Partner Shop
Description

inspired by the japanese art of minimalism, umou

  • feather in japanese
  • hold is a hold cream ideal for short to medium length hair. strong lasting hold without weighing down strands or leaving residue or stickiness. heat protection and humidity resistance. smoothness and subtle natural shine for polished, controlled looks and slick-backed styles.

How To Use

emulsify a small amount of product in your hands to warm.
softly smooth the hair cream through damp or dry hair.
brush through or let dry naturally.

Ask more information about this product
Ingredients
AQUA / WATER • DIMETHICONE • PEG-40 HYDROGENATED CASTOR OIL • VP/VA COPOLYMER • PPG-5-CETETH-20 • STEARYL ALCOHOL • C20-40 ALKYL STEARATE • PETROLATUM • TRIBEHENIN • CERA ALBA / BEESWAX • BUTYLENE GLYCOL • PEG-150 PENTAERYTHRITYL TETRASTEARATE • PHENOXYETHANOL • CELLULOSE GUM • CAPRYLYL GLYCOL • SORBIC ACID • ETHYLHEXYLGLYCERIN • DISODIUM EDTA • LIMONENE • POTATO STARCH MODIFIED • BENZYL BENZOATE • ALPHA-ISOMETHYL IONONE • PROPYLENE GLYCOL • LINALOOL • HEXYL CINNAMAL • CITRAL • BENZYL ALCOHOL • CITRONELLOL • SORBITOL • CAMELLIA SINENSIS LEAF EXTRACT • TOCOPHEROL • CITRIC ACID • SODIUM HYDROXIDE • ASCORBIC ACID • PARFUM / FRAGRANCE
Rating & Reviews
15 reviews
5 stars
( 11.00)
4 stars
( 0.00)
3 stars
( 0.00)
2 stars
( 0.00)
1 star
( 4.00)
4
3.9 / 5 stars

Priya

5

1.713110424E12 14/04/2024

Does what it says!

The cream is super powerful so you don’t need a lot to get the good hold. There’s to residual feel and the texture is natural. Love this so much!

Originally posted on  shuuemuraartofhair-usa.com

Stan

1

1.725337745E12 03/09/2024

Shu Uemura's is great for the gangster look

This product was advertised online as a cream. It is a paste. The front of the tube says it's "hold cream." The back of the tube says it's "for controlled, slicked back look." I'm a bit too conservative for the gangster look. It will work for you if you are young and want the punk look. If you are older and want your hair to look natural, this is not for you. This was the second product I bought online that is a paste and not a cream. Today, I used Bumble and Bumble's Brilliantine. It's a cream, and it works great. It is about twice as expensive as the Shu Uemura but worth it. And no, I don't own any stock in Bumble and Bumble.

Originally posted on  shuuemuraartofhair-usa.com

Reply from Consumer Care Center

Hi Stan - Thank you for sharing your experience with Umou Hold Hair Cream. We are very sorry to hear that you were so disappointed with the product. We do consider this product a cream consistency with a strong hold. We make every effort to come up with high quality products that our valued customers deserve, and we want to know whenever a product has not done that for you. We truly value your feedback and will be passing your comments along to the rest of our team.

Buttongirl

5

1.706980513E12 03/02/2024

Must have

No more fly aways! This is the BEST product to get rid of fly aways and give your hair a small boost of body. It’s not heavy and just does the job. I have super straight hair and I use for a refresh mid day if I am feeling ‘flat’

Originally posted on  shuuemuraartofhair-usa.com

A killingsworth

5

1.68843421E12 03/07/2023

Amazing natural looking hold for thick hair

Amazing paste for hold that doesn’t leave white residue. Must warm up in hands first to spread evenly through hair

Originally posted on  shuuemuraartofhair-usa.com

Real Review

1

1.716927723E12 28/05/2024

No Good

Barely has any hold and finishes matte. This is garbage for the price point; skip it.

Originally posted on  shuuemuraartofhair-usa.com

Reply from Consumer Care Center

Hi Real Review! Thanks for reaching out. We are sorry to hear that you were displeased with the results you had using Umou Hold Hair Cream. We appreciate you providing us with your honest feedback. We will be passing this valuable information on to the rest of our team as we are always looking for ways to improve the performance of our products. We hope you will continue to explore our collection and you give our products another try!

Mr Stoller

5

1.679085916E12 17/03/2023

Excellent solution

Great hold and styling options without being overly stiff. Works with damp hair. Only need a small amount. Quickly has become my hair product of choice.

Originally posted on  shuuemuraartofhair-usa.com

Yannick

5

1.666826118E12 26/10/2022

Bon produit

Excellent produit qui ne gomme pas les cheveux. Je le recommande.

Originally posted on  shuuemura-usa.com

Umbie

5

1.665780308E12 14/10/2022

Old Guy Opinion

As a man, I have very fine straight hair and not a lot of it. What hair I have tends to be extremely tough to tame. This product works as well as its predecessor, my fly away hairs stay put without my scalp feeling like it was shellacked with a thick paste or spray. I use no other product.

Originally posted on  shuuemuraartofhair-usa.com

Jean Marc

5

1.659650413E12 04/08/2022

Perfect for men

Love this product, perfect for my hair, easy to use, better than any other product I used.

Originally posted on  shuuemura-usa.com

Oo003

1

1.654263019E12 03/06/2022

It’s not really a matte finish

I bought this thinking it was a matte finish cream but it leaves my hair feeling greasy and shiny. Definitely wouldn’t recommend unless that’s what you want.

Originally posted on  shuuemura-usa.com

Jim S

1

1.716927747E12 28/05/2024

Not worth the $

I was told this is a replacement to Master Wax, which was discontinued. this is not even close!

Originally posted on  shuuemuraartofhair-usa.com

Reply from Consumer Care Center

Hi there, We can image how disappointing it can be trying a new product and it does not meet your expectations. Umou Hold Hair Cream is a strong hold cream that provides smoothness and shine. We appreciate your feedback and thank you for giving it a try.

MRSR

5

1.641103209E12 02/01/2022

Works Well

This product works well for my hair. Low shine and easy application.

Originally posted on  shuuemuraartofhair-usa.com

Kate

5

1.663939742E12 23/09/2022

Great product!

I was sad to see Kengo Feather be discontinued, but this is such an improvement! It’s a great hold without being too sticky/tacky. After a week in Miami humidity, I can say this product holds great without being too harsh on my hair. Highly recommend!

Originally posted on  shuuemuraartofhair-usa.com

Rawdawg

5

1.623242751E12 09/06/2021

Love it

This will hold your hair. Dries to a natural finish. Use it on damp hair before a blow dry & you’ll have mad volume. Use it after to lock it in. Love it

Originally posted on  shuuemura-usa.com

Mike

5

1.690313157E12 25/07/2023

Light with good hold

If they used kengo feather before that this is very similar

Originally posted on  shuuemuraartofhair-usa.com

    Umou Hold Defining Cream 100ml

    Shu Uemura Pro - Style Foundations

    Product code : 3474636876877

    inspired by the japanese art of minimalism, umou

    • feather in japanese
    • hold is a hold cream ideal for short to medium length hair. strong lasting hold without weighing down strands or leaving residue or stickiness. heat protection and humidity resistance. smoothness and subtle natural shine for polished, controlled looks and slick-backed styles.

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