WHAT IS IT?
Masque Ultra-Violet by Kérastase is a intensely hydrating purple masque with Ultra-Violet Neutralizers and Vitamins C+E to reduce brassiness and increase brightness for lightened, cool blonde or grey hair, while locking in plumping hydration with two molecular weights of Hyaluronic Acids.
Apply to shampooed and towel-dried hair. Massage through lenghts and ends. Leave on for 3 to 5 mintues. Rinse thoroughly.
Contemporary clean‑luxury blend of dazzling citrus with blooming florals.
With modernity at it's core, this aromatic signature leaves a lasting trail full of youth and audacity.
MASQUE ULTRA-VIOLET BENEFITS:
Instant neutralization*
+81% more hydration*
3 days of softness**
*Instrumental test after application of Masque Ultra-Violet
** Instrumental test after application of Bain Ultra-Violet + Masque Ultra-Violet
WHO IS IT FOR?
Lightened, highlighted cool blonde hair
THE SECRET TO SALON-FRESH BLONDE EVERY DAY:
The ultimate bright & soft blonde is achieved through Kérastase's Brightening Hydration technology, uniting Micronized Hydration to form an ultra-lightweight hydra barrier for deep, long-lasting moisture, with Cuticle Brightening to resurface fiber, remove dullness, and diffuse the purest light reflection, creating a perfectly smooth and radiant surface.
BUSINESS OPPORTUNITY :
Shiny and bright hair is the #1 dream of all blondes, but their struggle with dryness keeps getting in the way. Blond Absolu tackles the issue at the root with it's new brightening hydration science, delivering 2 MONTHS OF SALON-FRESH BRIGHTNESS & SOFTNESS.
SERVICE FUSIO DOSE :
To get that extra brightness effect, or extra blonde hydration, ask your hairdresser for the Blond Absolu special blend of Fusio Dose in salon.
STEP 1
Apply to shampooed and towel-dried hair. Massage lengths and ends.
STEP 2
Leave on for 3 to 5 minutes.
STEP 3
Rinse. In case of contact with eyes, rinse them immediately and thoroughly.
Ask more information about this productWhy does lightened and bleached hair get brassy?
Bleaching and lightening the hair means removing the hair’s natural pigments which can reveal unwanted undertones. When bleaching very dark based hair color, red or orange undertones can appear. Even light-based hair color can reveal unwanted undertones when bleached. Blond Absolu Masque Ultra-Violet hair mask has Ultra-Violet Neutralizers in its formula to cancel out unwanted undertones and get rid of brassiness.
Why should I use Masque Ultra-Violet?
Masque Ultra-Violet should be used to reduce hairs' brassiness, to neutralizes brassy hair and yellow undertones in order to reveal the ultimate bright & intensely hydrated blonde.
How often should I use Masque Ultra-Violet?
Use Masque Ultra-Violet weekly to get rid of brassiness and unwanted undertones. Complement by using Cicaflash on other wash days.
Will the Masque Ultra-Violet make my hair purple?
We advise leaving the Masque Ultra-Violet hair mask on for a maximum time of 5 minutes then rinse off completely. This product does not stain nor will make your blonde hair turn purple if used properly.
Rating & Reviews
AyrelN
51.777944606E12 04/05/2026
Excellent toning and deep conditioning for vibrant
[This review was collected as part of a promotion.] This purple mask is a lifesaver for my blonde hair!It deeply conditions while neutralizing those unwanted brassy tones perfectly.my hair feels incredibly soft , manageable ,and has a beautiful salon -like shine after every use.I highly recommend it for keeping your color fresh
Originaly posted on influenster.com
HannahB
51.777764608E12 02/05/2026
A must-have for blondes!
[This review was collected as part of a promotion.] I’ve been loving the purple mask from Kerastase! It’s very pigmented so it does a great job of neutralizing brassiness. My hair does look noticeably cooler and brighter after using, but still natural - not overly dull or ashy.
It’s very hydrating compared to other purple haircare products and left my hair super soft, smooth, voluminous, and feeling healthy.
It rinsed out well and didn’t leave a purple tint to my hair which can happen with other products!
Originaly posted on influenster.com
RebeccaN
51.777729509E12 02/05/2026
💜 Purple Shampoo that WORKS!!!
[This review was collected as part of a promotion.] Tried them all. This one wins.💜
Neutralizes Brass ✔️
Brightens my Blonde ✔️
Leaves my Hair Feeling Soft & Looking Healthy ✔️
Noticeable Difference After Just a Few Uses ✔️
Originaly posted on influenster.com
TaylorD
51.777824909E12 03/05/2026
Obsessed 🫧⭐️
[This review was collected as part of a promotion.] I love the mask, I have never used as mask before because I was scared but I am obessed with the difference it makes on my hair. My hair looks so healthy not rats nest in my fine hair. I will be buying a mask now!!!
Originaly posted on influenster.com
LilyM
51.777764608E12 02/05/2026
Tones and moisturizing mask
[This review was collected as part of a promotion.] As someone who had only ever used purple shampoo, a purple mask makes perfect sense since you naturally leave it on for much longer before rinsing. It leaves my hair silky soft and eliminates the yellow tinge in my hair.
Originaly posted on influenster.com
AnnaM
51.777582811E12 30/04/2026
Deeply conditions and keeps my hair from getting b
[This review was collected as part of a promotion.] I have been using Kérastase Paris Blond Absolu Bain Ultra Violet for over two weeks. I have dry, damaged, and frizzy hair. I regularly highlight my hair, and it has a tendency to turn brassy. This conditioner has kept my highlights from getting brassy. It has a light, lovely scent and deeply conditions my strands. It keeps my hair soft and manageable for days, so I only have to condition it a few times a week. This conditioner also adds volume and shine to my hair. I absolutely adore the bottle. There is a lot of product inside. It’s so aesthetically pleasing and looks great in my bathroom. This is a very high-quality conditioner, and I will continue to buy it.
Originaly posted on influenster.com
AlenaS
51.777589114E12 30/04/2026
Healthy shine without weighing the hair down
[This review was collected as part of a promotion.] Very nourishing and helps keep the tone clean and fresh. Hair feels softer, smoother and more manageable after use. It also adds a nice healthy shine without weighing the hair down.
Originaly posted on influenster.com
AshleyP
51.777516206E12 29/04/2026
Hair mask for the blonde girlies!!
[This review was collected as part of a promotion.] Frequent user of blonde shampoo but this is my first experience using a purple hair mask. I am overall very thrilled with the results. Not only was the blonde back to bright, but it left my hair extremely soft! Will absolutely be purchasing this once I run out. I have found the best results are when I use it once to twice a week.
Originaly posted on influenster.com
Rene purple mask review
51.777486513E12 29/04/2026
Purple mask
I love how this mask brightens my frosty blonde color highlights, it also makes my hair soft and moisterized
Originaly posted on kerastase-usa.com
MildrysM
51.777434307E12 28/04/2026
Maintenance of colors without yellow tones.
[This review was collected as part of a promotion.] This mask helps maintain the colors, thus avoiding yellowish and orangish tones, highlighting the color and providing a lot of shine and durability, with a pleasant aroma.
Originaly posted on influenster.com
HannaR
51.777313712E12 27/04/2026
Sooo good
[This review was collected as part of a promotion.] My hair was needing this about a month after getting my hair done as my hair always seems to fade quickly. The shampoo lathers really well and the masque left my hair softer brighter and way less brassy
Originaly posted on influenster.com
MelisaF
51.777326309E12 27/04/2026
Neutrality yellow tones and leaves hair soft, shin
[This review was collected as part of a promotion.] I really liked this purple mask from Kerastase. From the first applications I noticed that it helps neutralize yellow tones without drying out the hair. Leaves hair soft and manageable. The smell is pleasant and not heavy. I feel that it also provides hydration, which is a plus.
Originaly posted on influenster.com
GabrielaG
51.777313712E12 27/04/2026
I love.
[This review was collected as part of a promotion.] I absolutely loved this product. Its consistency, the packaging it comes in, the size, and the quality—everything is fantastic. Application is simple; it leaves my hair super hydrated, helps me maintain my color, and prevents frizz. I recommend it 100%; the quality of this product is incredible, and the scent it leaves behind after application is amazing.
Originaly posted on influenster.com
Marcelo
51.777046414E12 24/04/2026
BLOND ABSOLU MASQUE ULTRA VIOLET PURPLE HAIR MASK
I’ve tried a lot of purple masks, but Kérastase Blond Absolu Masque Ultra-Violet Purple Hair Mask is definitely one of my favorites. It tones my blonde beautifully without leaving my hair dry or dull. Instead, it feels nourished, smooth, and looks so much healthier. Perfect for keeping that fresh salon blonde look at home.
Originaly posted on kerastase-usa.com
AngelicaG
51.777148113E12 25/04/2026
Love it
[This review was collected as part of a promotion.] I love this Blond absolu hair mask form Kerastase , it works really amazingly, neutralize the orange tones on my hair, and leave it very hydrated, doesn’t feel itchy or irritate my scalp, definitely recommended
Originaly posted on influenster.com
MagelaM
51.777173306E12 25/04/2026
Hydrate and nuance super well
[This review was collected as part of a promotion.] This mask is a lifeline for my blond hair, perfectly cancels out the yellowish tones while providing deep hydration and precious shine. Highly recommended, I love this product👌🥰
Originaly posted on influenster.com
OlenaI
51.777141809E12 25/04/2026
Best mask for blonde hair!
[This review was collected as part of a promotion.] This purple mask is amazing. It hydrates my hair and removes all yellow tones perfectly.My blonde hair looks so fresh and soft. I highly recommend it.
Originaly posted on influenster.com
NataliiaB
51.777095005E12 25/04/2026
Definitely a staple for me
[This review was collected as part of a promotion.] I love how this mask tones and treats at the same time. It cancels out yellow tones but still leaves my hair soft, smooth, and really nourished. I used it once a week and it keeps my blonde looking fresh without feeling heavy or over processed.
Originaly posted on influenster.com
Victoria00
51.776913205E12 22/04/2026
Love it
[This review was collected as part of a promotion.] Make my hair looks amazing really good and make it smother
Originaly posted on kerastase-usa.com
WendyD
51.777383022E12 28/04/2026
Tones out the gray and brassy hair wonderfully
[This review was collected as part of a promotion.] This is a beautiful purple conditioner! I was afraid it wouldn’t be enough for my curls, but it was very conditioning, smells great and a good sized bottle. Was not drying at all! Added a few extra days before I needed to cover my grays, comes in a pretty box that is lavender too, looks beautiful!
Originaly posted on influenster.com
KateR
51.777383022E12 28/04/2026
Love it
[This review was collected as part of a promotion.] This mask feels a bit more like a treatment +toner combo, which I actually appreciate. It hydrates really nicely and makes hair feel smoother and softer after just one use. The toning effect is there, but not extreme. It gently cools down the color rather than dramatically changing it. I like using it when my hair feels dry but still needs a little toning boost.
One thing to keep in mind: it's pigmented enough that you don't want to overuse it, especially if your hair is very light. But used occasionally, it keeps blonde looking fresh without making it dull or gray.
Originaly posted on influenster.com
EsthermarieV
51.777004108E12 24/04/2026
I love this Ultra Violet Mask
[This review was collected as part of a promotion.] I have no discomfort from its effective application. It leaves an impressive shine in the hair, and its packaging is one of the things I like most about it.
Originaly posted on influenster.com
Glen93
51.776902407E12 22/04/2026
It’s an Amazing product!
It’s an amazing product! It takes off the brass colors without damaging your hair. I keep on repurchasing. It’s that good.
Originaly posted on kerastase-usa.com
YuliiaS
51.777383022E12 28/04/2026
Love it
[This review was collected as part of a promotion.] This mask is a game changer if your blonde is looking warm or dull. It instantly cools down brassy tones and leaves hair looking more icy, clean, and brighter. At the same time, it’s very hydrating - not just toning product, but areal treatment mask that makes hair feel soft, smooth, and less dry.
Originaly posted on influenster.com
AsenaE
51.777383022E12 28/04/2026
Less salon visits, no more brassiness!
[This review was collected as part of a promotion.] This purple mask in worth every penny!!!!
I have dark brown hair with cool blonde full balayage and I always struggled with my blonde turning brassy after few washes. I use this mask after towel drying my hair and leave it about 10 minutes, and it works like a magic. Removes all brassiness, keeps my blonde, cool, and fresh. My bleached highly damaged hair is super soft, smooth tangle free. I don’t need to go to salon salon as often for gloss or color correction anymore. So do yourself a favor and invest in this mask.
Originaly posted on influenster.com
AnaBeatrizC
51.776964512E12 23/04/2026
I love this hair mask, my hair is blonde and it le
[This review was collected as part of a promotion.] This mask is perfect for all types of blonde hair because it leaves a beautiful tone ,as it a toner and it matches perfectly with its shampoo , the perfect duo
Originaly posted on influenster.com
ChabelyB
51.776744906E12 21/04/2026
I would recommend it
[This review was collected as part of a promotion.] I left my hair feeling soft, smooth and deeply hydrated without weighting it down. It helped reduce dryness and made my hair look healthier and shinier. After using it, my hair felt more manageable and silky.
Originaly posted on influenster.com
SydneyC
31.778267721E12 08/05/2026
Wanted to love.. but didn’t
[This review was collected as part of a promotion.] I typically love Kérastase products but this one not so much! Beautiful packaging, super pigmented and it did make my blonde look brighter BUT it did make my hair feel dry and unfortunately with that kind of outcome I probably wouldn’t use again.
Originaly posted on influenster.com
Reply from Consumer Care Center 08/05/2026
Hi SydneyC! We are sorry to hear that our Blond Absolu Masque Ultra Violet Purple Hair Mask did not meet your expectations. We strive to deliver products that will be 100% satisfactory to our consumers and want to know when these expectations are not met. We will be passing on your comments to others in our team.
AngieW
51.776878115E12 22/04/2026
Nice thick mask texture
[This review was collected as part of a promotion.] Nice thick mask texture. I drop d I didn’t have to leave on to get the result I was looking for. My hair feels and looks great after use. Tines down the slight brassiness of my highlights.
Originaly posted on influenster.com
TatianaD
51.776876314E12 22/04/2026
Hydrates, smooths, and tones blonde hair while red
[This review was collected as part of a promotion.] Great purple hair mask for blonde hair that helps neutralize brassiness while deeply hydrating and smoothing. Leaves hair soft, shiny, and easy to detangle without feeling heavy.
Originaly posted on influenster.com
ChantelleD
51.776808813E12 21/04/2026
So good!
[This review was collected as part of a promotion.] This is a really good hair mask. It helps brighten my blonde highlights. It’s also very repairing. I like to use it once a week. My hair looks healthy and shiny.
Originaly posted on influenster.com
VictoriaT
51.776808813E12 21/04/2026
Great consistency, easy application and leaves hai
[This review was collected as part of a promotion.] This purple hair mask has an amazing consistency - rich and smooth, making the application super easy and even. My overall experience has been great: it helps neutralize yellow tones while leaving my hair soft, shiny and manageable. It feels very nourishing without weighing my hair down. The rinse is quick and effortless, with no greasy residue left behind. Considering the results, I think it offers really good value for high-end product.
Originaly posted on influenster.com
MarinaG
51.776806109E12 21/04/2026
Good
[This review was collected as part of a promotion.] Very deep conditioning and nourishing hair mask. Was a little too heavy for fine hair but it did deliver on the anti frizz. Beautiful packaging but not very practical to use in the shower as water can get in since it’s an open container. Feel like would be better in a bottle than a jar. You do have to apply on shampooed and towel dried hair and then rinse. Definitely not a part of an everyday routine.
Originaly posted on influenster.com
HannaB
51.776791718E12 21/04/2026
Tones blonde hair beautifully, removes brassiness,
[This review was collected as part of a promotion.] For my blonde hair, I chose Kerastase Masque Ultra-Violet Purple Hair Mask, and I’m so happy with it. This purple mask helps eliminate yellow tones and beautifully tones the hair, leaving my blond looking fresh and bright.
The jar size is standard, but the mask spreads very well through the hair, so a little goes a long way and it will last for a long time. The scent is absolutely amazing and feels luxurious.
It also very important for me that it does not weigh the hair down. It deeply nourishes and helps repair the hair, while still leaving it light, soft , and manageable. It is very easy and convenient to use.
After using this mask, my hair gets a beautiful refreshed shade, as if I had just visited a salon for a fresh toner treatment. Overall, this is an amazing product that keeps my blonde looking fresh and helps me avoid going for blonde corrections too often. 💜
Originaly posted on influenster.com
DanielleD
51.776654008E12 19/04/2026
A must for ashy blondes
[This review was collected as part of a promotion.] Being a curly girl and a bleach ash blonde my hair craves hydration. Not all masks are created equal. This not only keeps the brassiness out of my hair but it shines it and leaves my hair so soft and shiny.
Originaly posted on influenster.com
AnastasiiaK
51.776728706E12 20/04/2026
Smooth 😍
[This review was collected as part of a promotion.] Smooth application, rich creamy texture, reduces frizz well, adds shine, consistent toning results, leaves hair soft and healthy. Like to me.
Originaly posted on influenster.com
AlanaP
51.776722412E12 20/04/2026
Absolutely obsessed! 🥹✨
[This review was collected as part of a promotion.] Okay, honestly this mask is absolutely! My hair feels instantly soft, more hydrated and so much smoother after just one use. It helps me because reduce brassiness while giving my blond a healthy, glossy look. It feels like a luxury treatment at home.
Originaly posted on influenster.com
AleksandraM
51.776661208E12 20/04/2026
Great texture
[This review was collected as part of a promotion.] I like how creamy and smooth the texture is. It helps tone yellow shades in blonde hair and keeps the color looks fresh. My hair feels softer , easier to manage, and looks shiny after use.
Originaly posted on influenster.com
RaquelM
51.776714312E12 20/04/2026
Must have
[This review was collected as part of a promotion.] I love anything form this brand. I can’t wait to use it. Just gotta make sure I don’t leave on long enough to turn my hair purple. It’s so easy to apply and it smells great
Originaly posted on influenster.com
JuliaB
51.776642307E12 19/04/2026
Purple mask
[This review was collected as part of a promotion.] It’s so cute, easy to apply, purple mask I put on my hair and it comes out so smoothly. Leaves a nice shine on my hair and it’s easy to open the package and close! Definitely put a little it goes a long way!
Originaly posted on influenster.com
ValeryiaR
51.776661208E12 20/04/2026
Cool-Toned Blonde & Silky Soft Hair 💜
[This review was collected as part of a promotion.] I really love the Kérastase Blond Absolu Masque Ultra Violet! It helps neutralize brassy tones while deeply nourishing my hair. After using it, my blonde looks cooler and brighter, and my hair feels soft, smooth, and hydrated.
The texture is rich but not heavy, and it’s easy to apply evenly. I leave it on for a few minutes and notice a visible difference right away. It’s perfect for keeping blonde hair fresh, healthy, and shiny without dryness!
Originaly posted on influenster.com
DawnM
51.776714312E12 20/04/2026
My ends are not breaking!
[This review was collected as part of a promotion.] I love this brand for several reasons. I know it’s quality with the smell, shine, and I can use often without drying out my hair. The consistency is great, a little goes a long way. My hat has much less to zero breakage after starting this product routine.
Originaly posted on influenster.com
VictoriaB
51.776642307E12 19/04/2026
Best purple hair mask ever
[This review was collected as part of a promotion.] This was so soft and smelled so good
And it rinsed out so well. I didn't have any purple leftover in my hair and my hair was so soft. I didn't have any breakage after brushing. This is by far the best purple hair mask.I have ever used. I can't wait to try more products from their line.
Originaly posted on influenster.com
SaraM
51.776714312E12 20/04/2026
Soft hair and revitalized highlights
[This review was collected as part of a promotion.] After using both shampoo and conditioner I used this purple hair mask to cover my entire head of hair from roots to ends. Once some time had passed I removed the mask from my hair with warm water and it left my hair feeling soft and perfect for styling. It helped retain that hair moisture and I am going to continue to use it to keep improving my hair texture and keep my highlights looking vibrant and vitalized.
Originaly posted on influenster.com
BanesaA
51.77646321E12 17/04/2026
Kérastase Hair Mask hydrates, tones, and leaves ha
[This review was collected as part of a promotion.] This fantastic mask is next-level. I use it right after my purple shampoo, and it literally leaves my hair with a much cooler, more uniform tone.
The texture is creamy, and it feels incredibly nourishing from the moment you apply it. I love it because it doesn’t just tone; it deeply hydrates, leaving my hair silky and shiny.
Originaly posted on influenster.com
NicoleN
51.776582013E12 19/04/2026
Say good bye to brassy hair
[This review was collected as part of a promotion.] Wow just wow, This is such a thick and hydrating mask! Usually toning haircare is very drying, but not this line. The mask smells incredible and stops my toner from fading. There was way less yellow on my hair after using just once! So I found my new purple hair mask ❤️
Originaly posted on influenster.com
BreannaB
51.776466808E12 17/04/2026
Deep conditioning and gets rid of brass
[This review was collected as part of a promotion.] I’m always looking for a great purple shampoo to help tone down my brassy blonde. Especially in this phase of postpartum where I can’t spend hours at the salon. This mask felt great. I left it on for about 7 minutes. I love that when my hair was wet I could already see the tone was much cooler. My hair felt a little dry afterwards washing but when it dried it was nice and shiny!
Originaly posted on influenster.com
OlenaK
51.776466808E12 17/04/2026
Blonde mask
[This review was collected as part of a promotion.] I like this mask,because I’m blonde,kerastase masque ultraviolet purple hair mask helps to keep my hair cooler,from yellow tone,and this is a great way.the texture is rich,smooth,my hair looks perfect,I leave it for a 7 minute and after that my hair looks fresh and shiny,also helps with dryness,I like it because sometimes the purple products can dry out hair,this one feels more natural and nourishing.I recommend
Originaly posted on influenster.com
GiannaM
31.776794627E12 21/04/2026
Good
[This review was collected as part of a promotion.] This hair mask was alright, it was definitely much better than the shampoo I received with it though. It feels strengthening and it didn't irritate my scalp.
Originaly posted on influenster.com
Reply from Consumer Care Center 21/04/2026
We are glad to hear that you found the mask's strengthening benefits effective and gentle on your scalp! ✨ Thank you for your honest feedback regarding the shampoo; we always strive for the perfect synergy in our rituals and would love to help you find the ideal cleansing match for your hair type.
CherylB
51.77646051E12 17/04/2026
Highly recommend
[This review was collected as part of a promotion.] Very easy to use. It has an amazing scent and made my hair a lot brighter without any of the brassiness. My hair was completely moisturized and frizz free.
Originaly posted on influenster.com
VictoriaP
51.776456909E12 17/04/2026
Love it
[This review was collected as part of a promotion.] It is a strong toning mass that actually treats the hair not just the color. The texture is thick and creamy with a very pigmented, violet tone more like a deep treatment than a regular conditioner. It works quickly to neutralize press and yellow tones. You can see a visible difference after one use. In terms of effectiveness, it works quickly through naturalize, brace and yellow tones. Residue is princess out clean if applied quality and doesn’t leave any waxy buildup. The scent is luxurious. It’s clean and soft.
Originaly posted on influenster.com
ArletteM
51.776370512E12 16/04/2026
Love
[This review was collected as part of a promotion.] The Kérastase Masque Ultra-Violet is amazing for maintaining blonde hair. It helps neutralize brassiness while leaving my hair incredibly soft and smooth.
I love how it tones without drying my hair - instead, it feels deeply nourished, shiny, and healthy after every use. The results look very salon-like and polished. Overall: A high-quality purple mask that delivers both toning and hydration. Definitely worth it!
One-line summary: Tones brassiness while leaving hair soft, shiny, and healthy
Originaly posted on influenster.com
AmberH
41.776714312E12 20/04/2026
Love
[This review was collected as part of a promotion.] The consistency is smooth and application is super easy. It leaves your scalp feeling clean with no build up. Recommend to use once a week as a “keep up”
Originaly posted on influenster.com
KimJ
51.776349816E12 16/04/2026
This is my hair so soft and hydrated
[This review was collected as part of a promotion.] I was excited to try this Kerastase absolute ultra Violet hair mask, and I really liked it. It makes my hair feel super soft and smooth right after using it, it definitely keeps my blonde hair from looking brassy. I also like that it hydrates my hair without feeling heavy or greasy. The texture is nice and spreads easily and a little goes a long way. If you have blonde hair I highly recommend
Originaly posted on influenster.com
Ashley S Ashley S
51.776116713E12 13/04/2026
Effective toning for cool blonde
This removed the brassiness from my blonde hair. It works!
Originaly posted on kerastase-usa.com
Blondie58
51.774993517E12 31/03/2026
Love it
[This review was collected as part of a promotion.] I like the way the Blond Absolu Masque Ultra Violet Purple Hair Mask makes my hair feel, and it smells so good.
Originaly posted on kerastase-usa.com
Dodo 124
51.775157314E12 02/04/2026
Excellent product
Run and get this! Amazing product! The go to if you have gray or bleached hair!
Originaly posted on kerastase-usa.com
Liv122
51.774899923E12 30/03/2026
Great mask for getting rid of brassiness
[This review was collected as part of a promotion.] Really fantastic at toning blonde hair. Works very well and fast.
Originaly posted on kerastase-usa.com
Karol71
51.774281613E12 23/03/2026
Love it
Perfect! My hair got smoother and shinier!! Trully recommend!!!
Originaly posted on kerastase-usa.com
tanyas
51.773847811E12 18/03/2026
The only purple mask that TRULY worked for me
[This review was collected as part of a promotion.] I have a very fair skin tone that it's almost blueish white, that's why, except for the summer months, I really can't pull off any gingie shade in my hair, I've tried a few different brands of purple shampoo, but I'd say that kerastase is the only brand that actually worked for me. It is professional care, do I'm not sure this is something that can be used long term, but for now I am very happy with it
Originaly posted on kerastase-usa.com
Cayseo
21.774030535E12 20/03/2026
Not what I expected
Does not take frizz out nor does it make my blonde shine. It seems to discolor my hair
Originaly posted on kerastase-usa.com
Reply from Consumer Care Center 20/03/2026
We are so sorry to hear about your experience with our product. Providing a high-quality experience for blonde hair is very important to us, and we are concerned to hear that it didn't help with frizz or shine and caused discoloration. We take this feedback very seriously, and we would like to look into this further for you. Could you please share which specific product you were using? We will share your experience immediately with our product quality and development teams. Thank you for your transparency and for bringing this to our attention.
Cinmon13
51.77375692E12 17/03/2026
Wonderful refresh
[This review was collected as part of a promotion.] It goes on smooth and rinses clean. I love how my hair feels after the treatment.
Originaly posted on kerastase-usa.com
Annnnna
41.773591316E12 15/03/2026
Leaves hair soft and bright
[This review was collected as part of a promotion.] This leaves my hair soft and less brassy. I really noticed the difference when I ran out and had to use my old product for a few days. Only drawback is that it is expensive. Smells great. I’d buy it as a perfume haha.
Originaly posted on kerastase-usa.com
Tulip1
41.773167419E12 10/03/2026
Very good color
My hair looked good and toned yet just a bit dryer than normal, I used a bit extra of the Kerastase hair oil and that helped. Still going to use this product a couple times per month.
Originaly posted on kerastase-usa.com
Kawana
51.773344717E12 12/03/2026
My Favorite!
[This review was collected as part of a promotion.] This is my absolute favorite hair mask! It keeps my blonde from getting brassy and makes my hair silky soft. LOVE IT!!
Originaly posted on kerastase-usa.com
Amber Owen
51.773033307E12 09/03/2026
Best hands down
The best mask to freshen up your blonde when it gets brassy! Nothing else works like it!
Originaly posted on kerastase-usa.com
Elenaslim
51.772851509E12 06/03/2026
milllie
41.778332438E12 09/05/2026
so far so good
[Employee of kerastase-usa] I’ve been using the Kérastase Blond Absolu mask and I really like it. It helps neutralize the yellow tones in my blonde hair and leaves it feeling soft and hydrated. The texture is rich but doesn’t make my hair heavy. I only use it once a week and it keeps my blonde looking brighter and cooler. A bit pricey, but worth it if you have bleached or highlighted hair
Originaly posted on kerastase-usa.com
TaylorC
51.772745312E12 05/03/2026
I love this product.
[This review was collected as part of a promotion.] This product is amazing. Every time I go to the salon and get my blonde back, I always have to make sure I have this product stocked at home because I know, eventually, the toner will fade away. I ALWAYS put this on BEFORE my shower, while my hair is DRY.
-I section my hair and put it on while it's DRY (takes me about 20 minutes, I make sure to coat everything and not waste product, but putting it on dry obviously does waste product vs when wet, but I feel it neutralizes the brassiness BETTER when putting it on dry.
-Do my shower routine, try not to wash it out until I am ready to shampoo my head LAST
-I do this maybe once every week or two (depending on how brassy it comes back to after time)
I feel like my hair soaks it up very well. I have coarse thick blonde hair. When I style my hair it DOES leave a purple hue because of HOW I put on the mask, but I love when I do it like this because it makes it look MORE ashy (which I love).
The smell is a bonus and its hydrating (I'm a natural level 4 blonde, but always go lighter in the salon, have been for about 15 years) so I need the hydration. This gives me everything I look for in a purple hair mask to maintain my color and give me some hydration back after bleaching.
Originaly posted on kerastase-usa.com
pamela7
51.770474617E12 07/02/2026
fabulous
[This review was collected as part of a promotion.] This product is so appreciated. My hair is dark before my highlights mixed in with some greys. It softens the grey and prevents the red coming out so appreciated
Originaly posted on kerastase-usa.com
Virg L
51.770125415E12 03/02/2026
Very Purple!
Love this product. Be careful not to overdo it and try it for less time than suggested for the first try. It took a while to wash out and I prefer not to see actual purple color in my hair.
Originaly posted on kerastase-usa.com
Anonymous
51.769798713E12 30/01/2026
Tones well
Good mask works well. Coats and tones the hair as it t says
Originaly posted on kerastase-usa.com
Divamum
11.769531104E12 27/01/2026
Beware!
Dried out my hair to the point after my blow out, the texture was coarse, frizzy and dry to the touch and to look at. Left it on for 5 minutes and used all my usual Kerastase products to clean, style and finish. Oh, it did NOT make my hair brighter but DULLED it. First and LAST time using this product.
Originaly posted on kerastase-usa.com
Reply from Consumer Care Center 27/01/2026
Thank you for your feedback. We are sincerely sorry to hear that this treatment did not deliver the luminous results you expected and instead left your hair feeling coarse and dull. At Kérastase, we aim for every ritual to enhance the hair fiber's integrity. It appears that the active ingredients in this specific formula may have been too intense for your hair’s current porosity, causing the cuticle to feel dry rather than smooth. To restore the silkiness and shine you deserve, we recommend a more nourishing, lipid-rich ritual. We invite you to consult our Haircare Métier Companion in the Explore page for a bespoke diagnosis to help bring your hair back to its most beautiful, radiant state.
Kawana
51.769181311E12 23/01/2026
EXCELLENT HAIR MASK!
[This review was collected as part of a promotion.] LOVE this hair mask! Not only does it make my bleached blonde fine hair super soft but it also does a fantastic job of taking out the brassiness that sometimes occurs after bleaching with its deep blue color. It's definitely one of my favorite Kerastase products!
Originaly posted on kerastase-usa.com
pamela63
51.76903551E12 21/01/2026
brassiness gone
[This review was collected as part of a promotion.] I have very dark hair naturally with some grey (blonde as a child). This product is amazing for controlling the brassiness and helps me extend my color allowing me to go a little bit longer between appointments. With the current economy is awesome to have a product that helps my dollars go farther .
Originaly posted on kerastase-usa.com
Jacki
51.768568518E12 16/01/2026
Love it
Very impressed leaves hair feeling like silk, need to do something about the jar it’s in near impossible to open
Originaly posted on kerastase.ca
Akitamama
51.767899712E12 08/01/2026
Tones grassiness and deep conditions
I love this mask. I use it as a conditioner every time I shampoo.
Originaly posted on kerastase-usa.com
EricaL
51.767634215E12 05/01/2026
Highly Recommend!
I love this mask, it is the first purple mask to not dry out my hair!
Originaly posted on kerastase-usa.com
Kawana
51.767024012E12 29/12/2025
The absolute best...
[This review was collected as part of a promotion.] This is the only line of products I will use on my hair. I've been doing hair for more than 30 years and I've used 100's of products and Kerastase is by far the best in every way!
Originaly posted on kerastase-usa.com
Dsnyc11
51.76658571E12 24/12/2025
Best purple mask
Hands down the best purple mask I have ever used. A little goes a long way justifying price. I wish it wasn’t in a jar but still worth it
Originaly posted on kerastase-usa.com
Gogopony
51.766458806E12 22/12/2025
Purple mask
[This review was collected as part of a promotion.] This mask is amazing for light colored hair. I use is 1 to 2 times a week on my blonde hair to keep the frosty light color fresh. My hair feels so softy after using. Highly recommend
Originaly posted on kerastase-usa.com
Anonymous
41.766205905E12 19/12/2025
Great for preventing brassiness
Lovely product that is a deep purple; great for countering those yellow brassy tones. It smells lovely, as all Kerastase products do, and does do the job in terms of toning my highlighted blonde hair. It is tough to rinse out, though, and no matter how thoroughly I do (complete with a good scalp scrub), my scalp has a slight purple tinge afterwards! It's also quite easy to leave it on for too long and be left with a bit of a lavender tint throughout your hair. Overall, I like this mask a lot and consider it a must for my blonde hair.
Originaly posted on kerastase-usa.com
BettyRolph
51.765818912E12 15/12/2025
Amazing!!
Amazing!! This keeps my blonde from being dull! Great product
Originaly posted on kerastase-usa.com
ErikaK
51.765592105E12 12/12/2025
Amazing Products!
[This review was collected as part of a promotion.] This conditioner is really amazing for my super light hair! My hair is very fine and blonde.
Originaly posted on kerastase-usa.com
Ana2025
11.775949903E12 11/04/2026
It makes my hair too dry
I thought it was going to moisturize my hair since it’s for highlighted hair but it did the opposite. Do not recommend this line for dry hair.
Originaly posted on kerastase-usa.com
Reply from Consumer Care Center 11/12/2025
We completely understand your disappointment and frustration. It's truly disheartening when a product marketed for highlighted hair, with the expectation of moisturizing benefits, ends up having the opposite effect, especially on already dry hair. We sincerely apologize that this particular line did not live up to its promise for you. Your experience and feedback are incredibly important to us, as they highlight areas where our recommendations or product descriptions might be falling short for specific hair needs. We certainly don't want you to be left with a product that isn't working for you. We would be more than happy to help you explore other options that are specifically formulated to provide intense moisture and care for dry, highlighted hair. Please reach out to us at your earliest convenience by calling 1-877-254-9949. We want to understand your specific hair concerns in more detail and help you find a product line that genuinely delivers the hydration and care your hair needs.
Kristenk77
51.764445509E12 29/11/2025
Best Dep Conditioning Conditioner
I've been using this product for over a year for deep conditioning treatments on my processed hair, and it's been very effective in managing its overall health. I'd highly recommend it to anyone who has any type of lightening blond service done regularly.
Originaly posted on kerastase-usa.com
cassie22
51.764289804E12 27/11/2025
Holy grail.
[This review was collected as part of a promotion.] Holy grail product! I'm obsessed. My level 6/7 hair tends to lift brassy and this fixes it immediately.
Originaly posted on kerastase-usa.com
Anonymous
11.764610194E12 01/12/2025
Does not work
This purple mask is very poor quality. After using is 6 times I didn't get any good effect on my hair. It is more expensive than conditioner but works worse.
Originaly posted on kerastase-usa.com
Reply from Consumer Care Center 01/12/2025
We're truly sorry to hear the purple mask didn't deliver the desired results after six uses, especially given its price point compared to conditioner. Your feedback on its poor quality and ineffectiveness is valuable. We regret this product didn't work for you and encourage exploring other toning or treatment options in our ranges that might better suit your hair's needs.
Anonymous
51.764354608E12 28/11/2025
Good producto for blond hair
I tried different mask for blond hair but this has been my favorite
Originaly posted on kerastase-usa.com
Anonymous
51.767803416E12 07/01/2026
Great product!
Every time I use this product, I get compliments about how people love the blonde shades I have. It really makes the color look great!
Originaly posted on kerastase-usa.com
SandiR
51.763838907E12 22/11/2025
Great Conditioner
Love this product! Great conditioner and my hair feels great.
Originaly posted on kerastase-usa.com
Angelangelagain
51.763712008E12 21/11/2025
Smooth
[This review was collected as part of a promotion.] Using the mask smooths out my hair folicals from my roots to the ends
Originaly posted on kerastase-usa.com
MaryKE1969
51.763712008E12 21/11/2025
Favorite color refresh
[This review was collected as part of a promotion.] Totally love this masque. Gives a perfect color pop refresh, smells good, and makes my hair feel soft and sleek.
Originaly posted on kerastase-usa.com
Susan Behrendt
51.763712008E12 21/11/2025
Wonderful!
This is a wonderful product! it fully moisturized my hair while keeping my dyed purple hair from going brassy.
Originaly posted on kerastase-usa.com
Carla Montalvo
51.763423106E12 17/11/2025
A Must-Have Mask for Bright, Cool, Beautiful Blond
[This review was collected as part of a promotion.] The Blond Absolu Masque Ultra Violet Purple Hair Mask is highly recommended. It’s perfect for those moments when your hair starts to show a little golden or brassy tone. This mask helps neutralize warmth, keeps your blonde looking bright and cool, and leaves the hair soft, shiny, and refreshed. It’s definitely a must-have for maintaining a clean, icy blonde.
Originaly posted on kerastase-usa.com
Elba Romero
51.763163005E12 14/11/2025
Pjbeau
51.771866395E12 23/02/2026
Love!
[This review was collected as part of a promotion.] I use this for my white hair and get tons of compliments! It keeps my hair’s soft and healthy!
Originaly posted on kerastase-usa.com
VenZak
11.762780508E12 10/11/2025
Disappointing:(
Horrible ! Waste of money! Did not do anything for my hair. Wish I could return it.
Originaly posted on kerastase.ca
Reply from BEC 10/11/2025
Thank you for contacting Kerastase and providing valuable feedback on our Blond Absolu Ultra-Violet Purple Hair Mask. We regret that this product did not meet your expectations. For your convenience, our return policy and instructions are available on our website. We truly appreciate your insight and will be sure to share your comments with the appropriate teams for further consideration. We hope you continue exploring our products and that we can better meet your needs in the future.
Kieran
51.762357837E12 05/11/2025
Cut down the yellow and brought out the silver!
Really got in and cut down the yellow and brought out the silver. I have only used once and it made a significant difference. I felt I needed to use a little conditioner afterwards… but that could have been because I did a clarifying shampoo prior to using.
Originaly posted on kerastase.ca
AJayBee
51.762187437E12 03/11/2025
Huge improvement in color and texture!
I love this mask. With it, my color looks brighter and my texture is soft, clean, and manageable.
Originaly posted on kerastase-usa.com
Blond Absolu Ultra-Violet Purple Hair Mask 200ML
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