Back
yūbi blonde glow revealing shampoo gently cleases and conditions hair to provide a natural glow and lavish touch. infused with white peony, the glow revealing shampoo is ideal for bleached and highlighted blonde hair.
benefits:
- intensely replenishes hair from roots to tips
- nourishes and smoothes the hair
- reveals glowing hair with a lavish touch
yūbi blonde glow revealing shampoo is ideal for highlighted and bleached blonde hair.
apply a walnut-sized amount of yūbi blonde glow revealing shampoo to wet hair and carefully massage into scalp with fingers. rince thouroughly.
routine by blonde type:
- bleached hair: apply daily
- highlighted hair: daily application
- silver hair: daily application
Learn more on Access
Ask more information about this productkey ingredients
japanese white peony
sustainiably sourced in the Japanese niigata mountains, the white peony symbolizes purity. collected by hand, 15 years have been spent on the selective harvesting of the precious ingredient.
fragrance
a vibrant woody/floral fragrance made in exclusivity for shu uemura art of hair.
top note: timpur pepper, cardamom, green mate, ginger
heart note: white peony, jasmine, freesia, osmanthus
base note: white musk
ingredients
aqua/water/eau● sodIum laureth sulfate● glycerIn● coco-betaIne● cocamIde mIpa● dosIum chlorIde● cItrIc acId● sodIum benzoate● sodIu● hydroxIde● hexylene glycol● hydroxypropyl guar hydroxpropyl. hexylane glycol. hydroxypropyl guar hydroxypropyltrImonIum chlorIde● salIcylIc acId● lInalool. lImonene● geranIol● cItronellol● butylene glycol● paeonIa albIflorIa flower extract● parfum/fragrance.
Brooke B
51.704497652E12 05/01/2024
Amazing, never going back.
Amazing smell, texture and a little goes a long way. Has my my hair have more volume and keeping my hair healthy.
Originally posted on shuuemuraartofhair-usa.com
Julz
51.700847011E12 24/11/2023
Smells awesome!
This shampoo smells amazing! It leaves my hair soft and smeeling soooo good all day! Yes it is pricey, but it is one of my guilty pleasures.
Originally posted on shuuemuraartofhair-usa.com
Marcey
51.700579712E12 21/11/2023
An Excellent Shampoo
[This review was collected as part of a promotion.] I received a sample of this product and fell in love. My color looked softer and more natural than it did with other products I have used. This is my new fave! I’m ordering more and the conditioner.
Originally posted on shuuemuraartofhair-usa.com
Silver camellia
51.699548201E12 09/11/2023
Glowing silver
I alternate this amazing shampoo 1-2 times a week with my anti-brass purple shampoo. It is truly glow revealing and incredibly hydrating without weighing down my hair, Never stop making this.
Originally posted on shuuemuraartofhair-usa.com
Barbara_RDH
51.670196611E12 04/12/2022
Amazing stuff
Absolutely love this stuff! My color looks great and my hair is very soft. You don’t have to use a lot to get clean hair and I like that because my hair is armpit length.
Originally posted on shuuemuraartofhair-usa.com
The Duchess of Product
51.647028811E12 11/03/2022
Awesome shampoo!
Great product. My hair is soft, easy to style and looks great after a blow dry
Originally posted on shuuemuraartofhair-usa.com
Whitneyh7
51.690580286E12 28/07/2023
Best blonde ever!
[This review was collected as part of a promotion.] I am in love with Yubi Blonde Glow Revealing Shampoo & Anti-Brass Purple Mask! I have a very hard time keeping my blonde hair from getting super brassy and I am blown away with how great my hair looks after using these! I highly recommend!
Originally posted on shuuemuraartofhair-usa.com
Lexi1
41.690580302E12 28/07/2023
bring back the blonde!
[This review was collected as part of a promotion.] i really like this shampoo - its not a thick purple shade so it doesnt get all over the shower. its not as drastic as the change when using a true purple shampoo but i like it for inbetween. it doesnt tangle my hair!!
Originally posted on shuuemuraartofhair-usa.com
Absolutalicia
51.690580234E12 28/07/2023
For hair so soft
[This review was collected as part of a promotion.] I would say this mask works best for hydrating dry hair. I didn't notice too much in the way of canceling brassy tones, I feel as if the shampoo did most of the leg work on that.
Originally posted on shuuemuraartofhair-usa.com
Ghostmon
51.690580234E12 28/07/2023
Smells so goox
[This review was collected as part of a promotion.] First thing i noticed was the smell! I was hesitant only because I'm used to a bright purple color when using a shampoo for blondes - but after 1 wash it was brighter and refreshed!
Originally posted on shuuemuraartofhair-usa.com
Lacey
51.690580279E12 28/07/2023
Shampoo that works the way it should
[This review was collected as part of a promotion.] I usually like to be very sterile when it comes to buying shampoos for me and my family and their shampoo really did where they said it was supposed to do. We definitely recommend this product whether you live at home with a family or it's just you alone. My hair is very long and it did a fabulous job keeping it clean and not leaving it over oily
Originally posted on shuuemuraartofhair-usa.com
Kristieg2010
41.690580279E12 28/07/2023
Pretty good
[This review was collected as part of a promotion.] There are so many toning shampoos out there it's so hard to know which ones work best. I would say this one is middle of the line. It didn't dry out my hair like the other ones have and it did a good job of toning.. I just didn't LOVE it though. I won't be rebuying. I attached a pic of my hair after using it.
Originally posted on shuuemuraartofhair-usa.com
Ang1
51.690580279E12 28/07/2023
No more Brass!
[This review was collected as part of a promotion.] First off, this shampoo smells so good. It lathers really nice and makes my hair feel heathy. I was a little leary about the mask because when I opened it it was dark purple. But if all the directions left it on for 5-10 minutes because I have a lot of breathiness. I have to rinse it out my hair felt really smooth and after drying it you can see how it really took a lot of the yellow out of my hair and it made the other areas cleaner looking blonde.
Originally posted on shuuemuraartofhair-usa.com
Kara
51.690580279E12 28/07/2023
Great product
[This review was collected as part of a promotion.] This is a definite treat that works well to neutralise brassy tones. I use it once a week on my highlighted slightly damaged, fine hair. It does take quite a lot of product to ensure I've covered all my hair, I usually comb it through to make sure I've gotten it all. My hair feels great afterward and it keeps the brassy tones away. It is expensive but if you can, I'd recommend using it with the matching shampoo.
Originally posted on shuuemuraartofhair-usa.com
Dawn danelle
51.690580279E12 28/07/2023
Phenomenal
[This review was collected as part of a promotion.] I loved this shampoo. It leaves my hair so incredibly shiny without adding additional weight to my fine thin blonde hair.
I haven't used any other shampoo that leaves it so soft and healthy looking.
It also feels clarifying to my hair but without stripping it.
Originally posted on shuuemuraartofhair-usa.com
Jenn
11.674954122E12 28/01/2023
Brassy
My hair is brassy now do not recommend I expected better for the price
Originally posted on shuuemuraartofhair-usa.com
Reply from Consumer Care Center
We are sorry to hear you did not get the results you were expecting from our Yubi Blonde Glow Shampoo. This is an anti-brass purple shampoo, that contains cool violet pigment, that neutralizes brassiness and unwanted yellow tones. We appreciate your comments and will share them with our Product Team.
Princesstoki
51.690580279E12 28/07/2023
Good purple shampoo
[This review was collected as part of a promotion.] Using purple shampoos is absolutely necessary when you have bleached hair. This purple shampoo did a good job but I only had a small sample so it's hard to tell if it's better than competing products
Originally posted on shuuemuraartofhair-usa.com
Gin sho
51.690580257E12 28/07/2023
Love the shiny hair
[This review was collected as part of a promotion.] Love this product. Cleans without adding weight to my hair. Took the brassy look from my hair. Not enough shampoo in sample to try more than once.
Originally posted on shuuemuraartofhair-usa.com
Ariel
51.690580257E12 28/07/2023
Leaves hair so shiny
[This review was collected as part of a promotion.] I love this shampoo. It leaves my hair so shiny without adding additional weight to my hair. I haven't used any other shampoo that leaves it so shiny. It also feels clarifying to my hair but without stripping it.
Originally posted on shuuemuraartofhair-usa.com
Julissa
51.690580279E12 28/07/2023
Great product
[This review was collected as part of a promotion.] This is the real deal if you're trying to get rid of a ton of brassiness. It did a highly better job than I expected and didn't dry out my hair.
Originally posted on shuuemuraartofhair-usa.com
Marcie
41.690580279E12 28/07/2023
I would buy again!
[This review was collected as part of a promotion.] I LOVE this shampoo! The smell is amazing! (all about the smell for me as well). the texture of my hair after being washed was awesome, very soft and smooth. I loved the cute little bottle and the fact that I barely needed to use any for it to work well and sud up nicely. As for the Anti-Brass after, I did not have nearly enough to properly assess the use of using this. I barely had enough for my hair with the one use packet. Id be willingn to try again, but not spend a lot of money to do so. Shampoo gets an A+, the mask a C for now.
Originally posted on shuuemuraartofhair-usa.com
Just J
51.690580257E12 28/07/2023
Perfect for Color Treated Hair
[This review was collected as part of a promotion.] I was surprised by this Shampoo because it was so gentle, yet so effective. The product itself is clear, has a very light floral scent and does not create a foamy lather. I really like that my hair feels clean but definitely not stripped after using this shampoo. I could freely run my fingers through, my hair felt moisturized. I combined with the Shu Uemura Yubi Blonde Anti-Brass Purple Balm, my hair was so light, shiny and healthy. This product was sent to me free for review purposes.
Originally posted on shuuemuraartofhair-usa.com
Mishulii
51.690580302E12 28/07/2023
Great shampoo
[This review was collected as part of a promotion.] I've been on a hunt for a good shampoo and conditioner for my blond highlights for a while. I've tried high end brands and even the cheaper ones. I found some that were good but not great. Well, this one is fabulous. Surprisingly the shampoo is not purple but clear. It foams really well so you don't need much. Be aware it is strongly fragranced, like a lot. But the fragrance is luxurious and I personally like that in hair products. You do want to use a conditioner or mask afterwards because it tangles hair a little bit but it is not drying. Final results? Shiny, smooth and healthy looking hair. I would repurchase again and it is finally a product I can recommend to my friends.
Originally posted on shuuemuraartofhair-usa.com
Jenn22
41.690580279E12 28/07/2023
Worked well on my blonde
[This review was collected as part of a promotion.] I really liked the way this felt and worked on my lightened hair.
Originally posted on shuuemuraartofhair-usa.com
Tarajk82
51.690580279E12 28/07/2023
Calling all blondes
[This review was collected as part of a promotion.] This is a great shampoo to fade that light blond hair into the silvery white I prefer. It leaves my hair soft and manageable unlike other purple shampoos that dry my hair out.
Originally posted on shuuemuraartofhair-usa.com
DiscoLemonaade
51.690580234E12 28/07/2023
Brighter blonde
[This review was collected as part of a promotion.] This shampoo smells great and is clear, so it didn't stain my shower like purple shampoos do. After using my my blonde looked brighter and less brassy. It didn't dry out my hair either. Great quality shampoo for bleached blonde hair.
Originally posted on shuuemuraartofhair-usa.com
Hembree
51.690580234E12 28/07/2023
Awesome
[This review was collected as part of a promotion.] Nice product!!My hair feels soft!
Smells great, makes my hair super soft, and no brass!
Originally posted on shuuemuraartofhair-usa.com
Val1
31.690580234E12 28/07/2023
It os okau
[This review was collected as part of a promotion.] I like it but have used better blonde shampoo . It is too heavy for my hair.
Originally posted on shuuemuraartofhair-usa.com
Reply from Consumer Care Center
Hi, thank you for trying Yubi Blonde Glow Revealing Shampoo. We are sorry to hear it was heavy for your hair. It is designed to gently cleanse and remove impurities while conditioning the hair leaving it soft and shiny. We appreciate your feedback, and the time you took to write your review.
Rosangely
51.690580234E12 28/07/2023
In Love!
[This review was collected as part of a promotion.] My hair that I clean and remove all that yellow color! I recommend it 100% if you want to take care of your blonde hair.
Originally posted on shuuemuraartofhair-usa.com
Happy Camper
41.690580257E12 28/07/2023
Nice shampoo
[This review was collected as part of a promotion.] Overall this had a nice lather and made my hair feel clean without drying it out. The fragrance was nice and the bottle presentation is quite lovely. I didn't notice any added benefits to using this over my normal shampoo.
Originally posted on shuuemuraartofhair-usa.com
KrystalS
51.690580279E12 28/07/2023
Love this hair care line
[This review was collected as part of a promotion.] I really like this shampoo, it has a very nice scent and it leaves my hair very clean. My hair has been color-treated to be a very light blonde but it never stays that way for too long. This shampoo and hair care line has restored it to the way it looked fresh from the salon- more vibrant and less brassy. This also left my hair soft and more manageable. I will definitely recommend it to anyone with light blond hair.
Originally posted on shuuemuraartofhair-usa.com
Crazyladymakeup
51.690580257E12 28/07/2023
Love, love love
[This review was collected as part of a promotion.] I use this product on one of my weave and the color came out so nice it it gave Brought the life back to it color blonde so in love
Originally posted on shuuemuraartofhair-usa.com
SierraB
51.690580257E12 28/07/2023
Not messy
[This review was collected as part of a promotion.] I love the smell and texture. It does not get everywhere when putting into hands before shampooing. Other brands would have purple all over my shower because it was so runny. I can definitely see less brassiness in my hair 5 stars!
Originally posted on shuuemuraartofhair-usa.com
germsies
51.690580257E12 28/07/2023
So far so good!
[This review was collected as part of a promotion.] My hair feels clean and moisturized after using this shampoo. My only concern is that this one has sulfate and I thought they were harmful to the longevity of hair color.
Originally posted on shuuemuraartofhair-usa.com
Seimonstaa
41.690580279E12 28/07/2023
Love this stuff!
[This review was collected as part of a promotion.] Has all the positives of a purple shampoo without the negatives and without being a purple shampoo! I was super surprised when I saw that this formula was clear! It lathers amazing and does a super good job at cleansing the hair without stripping or drying out. It actually moisturizes and leaves your hair beautiful and shiny with no brass. Almost like you just left the salon. Love love love this stuff.
Originally posted on shuuemuraartofhair-usa.com
Anonymous
41.690580257E12 28/07/2023
Less brassy worse texture
[This review was collected as part of a promotion.] I definitely noticed my hair is less yellow and appears the shampoo is working but it makes my hair feel horrible! Like straw
Originally posted on shuuemuraartofhair-usa.com
Emgirl
51.690580234E12 28/07/2023
Good solid shampoo!
[This review was collected as part of a promotion.] This is a great daily shampoo. It is not stripping, and could be used daily.
Originally posted on shuuemuraartofhair-usa.com
Marii
51.690580234E12 28/07/2023
ICY blonde in seconds
[This review was collected as part of a promotion.] I love it it cooled down my hair and left me feeling hydrated and smells phenomenal!!!
Originally posted on shuuemuraartofhair-usa.com
Tleigh777
51.690580234E12 28/07/2023
Love
[This review was collected as part of a promotion.] I was very impressed with this shampoo. It was my first time hearing of this brand but it works great. It helped tone my blonde hair and left it feeling nice and clean. It smells great too. I received this product complimentary
Originally posted on shuuemuraartofhair-usa.com
G100
51.690580257E12 28/07/2023
Best purple mask!
[This review was collected as part of a promotion.] I have used a ton of different types is anti brass masks throughout the years and this is by far the best one! I love how it tones my hair without drying it out.
Originally posted on shuuemuraartofhair-usa.com
Kayla C
41.690580257E12 28/07/2023
Great for Blondies
[This review was collected as part of a promotion.] Love love this for my blonde hair! It smells amazing. I wish I had a larger sample to see the changes it would bring with longer uses.
Originally posted on shuuemuraartofhair-usa.com
Laura2
51.690580257E12 28/07/2023
smooth and shiny
[This review was collected as part of a promotion.] This shampoo made my hair so smooth and shiny, without weighing it down. The packaging is sophisticated, and I am obsessed with the way it smells! an absolute all around win!
The mask helped tone down the underlying brassiness and remaining yellow of my highlights- giving me the blond of my dreams!
Originally posted on shuuemuraartofhair-usa.com
VinnyTheMom
51.690580234E12 28/07/2023
Takes out the brass!
[This review was collected as part of a promotion.] This shampoo is amazing! It takes out the brass and makes my hair look great.
Originally posted on shuuemuraartofhair-usa.com
paollafb
51.690580234E12 28/07/2023
Intense violet
[This review was collected as part of a promotion.] This great brass correction has the Japanese Pigment Technology and white peony to deeply nourish and soothe hair.
The purple is very intense and it's an anti-brass neutralization range for every blonde looking to neutralize unwanted yellow tones for long lasting cool results, intense nourishment, and an untouched glow.
I've just tried one product from them before but it looks like a wonderful brand with excellent products.
Originally posted on shuuemuraartofhair-usa.com
Tasha
51.690580234E12 28/07/2023
I love this shampoo!
[This review was collected as part of a promotion.] Its such a good shampoo.. it manages to get your shampoo super clean without stripping your hair of its natural oils! Love it!!!
Originally posted on shuuemuraartofhair-usa.com
Sarah2
41.690580234E12 28/07/2023
Good first impression!
[This review was collected as part of a promotion.] This was my first time trying this brand! I felt like it did it's job, but the sample was too small to make a fair judgement. It smelled amazing and I have nothing negative to say about it! I just wish I could have gotten a couple more washes out of it!
Originally posted on shuuemuraartofhair-usa.com
Sonya
41.690580257E12 28/07/2023
Mask worked well but stained my hands
[This review was collected as part of a promotion.] Although the mask did work very well, I would definitely recommend wearing gloves. The purple mask was a very dark, deep purple, and stained my hands a bit. I used blue dawn though, and they came clean. The yellow in my naturally almost black hair that is died blonde came right out though.
Originally posted on shuuemuraartofhair-usa.com
Kallie
51.690580302E12 28/07/2023
Definitely a fan
[This review was collected as part of a promotion.] After just one use my hair already looks less brassy. Smells good and is very soft. Would purchase in the future.
Originally posted on shuuemuraartofhair-usa.com
Christyb523
51.690580257E12 28/07/2023
Amazing shampoo!
[This review was collected as part of a promotion.] Wow super impressed by this shampoo, it lathers nicely. I also cannot get over the smell, it smells like a really expensive perfume and stays on the hair all day. My hair is left soft, hydrated and shiny. Definitely recommend
Originally posted on shuuemuraartofhair-usa.com
Nix1
51.690580234E12 28/07/2023
Omg
[This review was collected as part of a promotion.] I had seen this brand before but never tried any of their products. Let me preface this by saying I'm blown away and I haven't been able to stop looking in the mirror since using the Yübi Blonde glow revealing shampoo & the purple mask (the find of a lifetime, I'm not kidding it may be the best hair product I've ever found). First of all, both products smell divine. Sexy but subtle is the best way to describe them. The shampoo suds up really good and makes your hair feel squeaky clean but not dried out. Oh- and they aren't playing when they say glowing. My blonde looked so shiny & bright. Next, the purple mask. Oh my god it's fabulous. I have (think Christina Aguilera) white blonde hair. A lot of purple products either turn my hair slightly purple, gray, or green and tend to look patchy. I left this on from root to tip after shampooing for about 10 min. I was sure my hair was gonna be purple when I rinsed it out. NOPE! It made the yellow in my hair banish & just made the white parts pop even more!!!!!! No weird tones, no patchiness, no weird smell. And my hair was soooooo soft! I've honestly never been so shook by a hair product. You NEED to buy this asap!!!!! It's life changing!!
Originally posted on shuuemuraartofhair-usa.com
Rachel4
51.690580257E12 28/07/2023
Great Haircaire
[This review was collected as part of a promotion.] Love this shampoo! Smells great and lathered nicely. I was expecting it to be purple but it was clear. It rinsed out of hair easily and my blonde appeared whiter and less yellow after using although I'm not sure if this was from the shampoo or the matching balm from the same line because I used them together. They seem to have some toning properties which is just what I wanted so I would recommend!
Originally posted on shuuemuraartofhair-usa.com
Dels
51.690580279E12 28/07/2023
Brining my hair back to life
[This review was collected as part of a promotion.] Love this shampoo it really did bring wonders to my blonde hair. It left my color so vibrant and it looked like I just got my hair re done. Will keep using this !
Originally posted on shuuemuraartofhair-usa.com
Ayanie
51.690580234E12 28/07/2023
Make my hair shine even more!
[This review was collected as part of a promotion.] Ohmygee! This thing works for blonde highlighted or balayage hair! I'm so picky about shampoos for my hair because it get so tangled while this shampoo doesn't do that and it helps with my dull hair. I'll definitely buy a bigger bottle of this and recommend it to my friends and family.
Originally posted on shuuemuraartofhair-usa.com
Brittany2
51.690580302E12 28/07/2023
Enjoyable!
[This review was collected as part of a promotion.] I enjoyed this product! It smelled good. I think the most surprising thing to me was how well it lathered. I have really long hair almost to my waist so normally it takes A LOT of shampoo to thoroughly was my hair but this did not use much at all so I can see the bottle lasting awhile which is fantastic!
Originally posted on shuuemuraartofhair-usa.com
KTampa
51.690580302E12 28/07/2023
Finally!!
[This review was collected as part of a promotion.] Definitely really loving this shampoo. The shampoo is extremely refreshing and smells absolutely wonderful! It is high quality and made with only great ingredients. It is not drying at all and didn't leave my hair feeling brittle or distressed. It also did not weigh my hair down at all either, it just feels wonderful and looks even better!
Originally posted on shuuemuraartofhair-usa.com
ginarenee2007
51.690580302E12 28/07/2023
Gorgeous Blonde Locks !
[This review was collected as part of a promotion.] I highlight my hair and recently have done so at home and this worked wonders on my hair !! No more brassy look , it fades with each use ...amazing product definitely recommend this to all you blonde bombshells!!
Originally posted on shuuemuraartofhair-usa.com
Ann1
41.690580234E12 28/07/2023
Glowing
[This review was collected as part of a promotion.] This product both the mask and the shampoo have a great floral smell that leaves your hair silky, smooth and without the dreaded brassy color that comes with managing colored blonde hair
Originally posted on shuuemuraartofhair-usa.com
Samila
51.690580257E12 28/07/2023
Amazing luxurious product
[This review was collected as part of a promotion.] I love products that enhance my blonde hair and have tried many. This is one of the best I've tried and smells great too. I love how my hair feels after I use it and it's become my new favorite!
Originally posted on shuuemuraartofhair-usa.com
Sarah1
41.690580279E12 28/07/2023
Smells amazing and hair looks great too!!!
[This review was collected as part of a promotion.] This shampoo smelled amazing, cleaned my hair well, and allowed my natural curl to come through. I will say, only 4 stars because my hair was more frizzy with this product.
Originally posted on shuuemuraartofhair-usa.com
FancyToast12
51.690580257E12 28/07/2023
Very nice
[This review was collected as part of a promotion.] Loved the smell. It's a clear shampoo which is nice. Made my hair soft and smooth, and removed the brassy color.
Originally posted on shuuemuraartofhair-usa.com
AnitaOK
51.690580257E12 28/07/2023
Luxurious
[This review was collected as part of a promotion.] Very luxurious shampoo. My hair looks refreshed, smooth, and removed the brassy colors.
Originally posted on shuuemuraartofhair-usa.com
Saraseb
51.690580302E12 28/07/2023
Great shampoo
[This review was collected as part of a promotion.] This is a great purple shampoo. Helps with brassiness. I wouldn't recommend using on extensions.
Originally posted on shuuemuraartofhair-usa.com
Mrs Jacobs
51.690580279E12 28/07/2023
Blond is Blonder
[This review was collected as part of a promotion.] This shampoo and mask helps to make my blond highlights blonder and less brassy. They stand out more and look more bold.
Originally posted on shuuemuraartofhair-usa.com
Azsunnie
51.690580302E12 28/07/2023
Smells fantastic
[This review was collected as part of a promotion.] The shampoo is clear not a purple shampoo but it is hydrating it has a rich lather and rinses easily from the hair... rinsing it out my hair felt silky and healthy... I used the mask and that has a rich purple/blue hue I left it in for about 5 minutes and it too rinsed out easily. My highlights were bright and refreshed and my hair smelled great.
Originally posted on shuuemuraartofhair-usa.com
CMcM
51.690580302E12 28/07/2023
Better than others
[This review was collected as part of a promotion.] I much prefer this to Shiseido purple shampoo. It doesn't leave a film in my hair or make it smell bad like the other does. It takes the yellow out of my blonde and leaves my hair soft and shiny. I will be buying when I run out.
Originally posted on shuuemuraartofhair-usa.com
Courtney1
41.690580302E12 28/07/2023
Great brass buster
[This review was collected as part of a promotion.] First off, I love the smell of this product! My hair smells so good still the day after washing. I'd buy the shampoo just for that alone! Paired with the mask, it really did cut out most of the brass in my hair. Like most products like these the hair needs to be very light for it to truly work. My only complaint is my hair dries very poofy. It still feels nice but something that I didn't see advertised is volume. It could just be my hair but it was the only downfall in my opinion. Overall I really liked it.
Originally posted on shuuemuraartofhair-usa.com
Marissa
51.690580302E12 28/07/2023
Really works!
[This review was collected as part of a promotion.] Great product! I've used many purple shampoos that will dry out my hair, leave it feeling like straw, or if you leave it in too long your hair ends up a purple mess. My hair felt very soft after using this product. Combined with the mask it's a great duo for those with highlighted and bleached hair. The mask has my blonde hair toned and I got that new shiny blonde back.
Originally posted on shuuemuraartofhair-usa.com
Angiem73
51.690580257E12 28/07/2023
Amazing
[This review was collected as part of a promotion.] This product by far is the best I have ever used! I haven't been to the salon in 2 months and I have blonde hair. Our water is well water and always turns my blonde hair brassy. My hair looks amazing after using this! I have found my new shampoo and conditioner!
Originally posted on shuuemuraartofhair-usa.com
Dana
41.690580257E12 28/07/2023
Clarifying and shine boosting
[This review was collected as part of a promotion.] At time of review, I've used this product once. I initially thought it was a purple shampoo (based on name and packaging) but it's clear. It lathers up well and has the feel of a clarifying shampoo. I used it along with my normal (olaplex) conditioner and styling products. Upon drying and straightening my hair I noticed:
More volume
More shine
I can't say whether it was a result of product, or because my hair was so clean that it wasn't weighed down, but I also noticed more broken hair and flyaways at my crown.
Overall, I like the clarifying effect and the scent. I would consider adding it to my routine, depending on cost.
Originally posted on shuuemuraartofhair-usa.com
Lesley1
51.690580302E12 28/07/2023
Awesome
[This review was collected as part of a promotion.] Love how vibrant and brass free it makes my hair look. Smells great and makes my hair feel fresh and clean.
Originally posted on shuuemuraartofhair-usa.com
Jen2
41.690580234E12 28/07/2023
No more brassy undertones
[This review was collected as part of a promotion.] My hair gets brassy sadly and I always need a pick me up to make my orange and redness go away. This was a great product and I love how it worked so effortlessly. My hands weren't dyed purple after using it either. I would totally buy this again and would recommend to others!
Originally posted on shuuemuraartofhair-usa.com
Azmamabear
51.690580234E12 28/07/2023
Amazing product
[This review was collected as part of a promotion.] I absolutely love this product. I was very impressed with the formula and will definitely be getting a large bottle!
Originally posted on shuuemuraartofhair-usa.com
Calikate77
51.690580279E12 28/07/2023
Love this for my platinum locks
[This review was collected as part of a promotion.] I love this shampoo because my hair was brassy until I used this shampoo it helped my hair look more platinum.
Originally posted on shuuemuraartofhair-usa.com
Sparklesjamie
51.690580302E12 28/07/2023
Smells amazing, makes my hair shiny!
[This review was collected as part of a promotion.] This is my new go to shampoo! Not only does it smell amazing, it also makes my hair look and feel healthy and shiny without leaving any residue. My hair has never looked better!
Originally posted on shuuemuraartofhair-usa.com
Lisa2
51.690580302E12 28/07/2023
Love this shampoo!!!!!
[This review was collected as part of a promotion.] This shampoo not only makes my hair shiny and bouncy, but also smells absolutely incredible. My hair feels clean, but still moisturized and the lovely scent lingers into the following day. So good!
Originally posted on shuuemuraartofhair-usa.com
Dev1
51.690580279E12 28/07/2023
AMAZING
[This review was collected as part of a promotion.] Smells AMAZING, works AMAZING, also did I mention it's not purple?? SO thankful it won't stain my shower purple like other anti-brass shampoos. HIGHLY recommend!
Originally posted on shuuemuraartofhair-usa.com
Kerilynn32
51.6905803E12 28/07/2023
Awesome!
[This review was collected as part of a promotion.] I've used purple shampoo forever and love this one!
Originally posted on shuuemuraartofhair-usa.com
Ak10
51.690580279E12 28/07/2023
My favorite shampoo!
[This review was collected as part of a promotion.] The Shu Uemura Yubi Shampoo is so great at keeping dry brittle color treated blonde hair soft and hydrated. My hair feels so smooth and healthy, and it's even tamed my annoying fly-always too. The scent is absolutely gorgeous - it's a light floral that isn't overwhelming but stays in your hair for days. I love this shampoo! And while it's pricey, it's so worth it.
Originally posted on shuuemuraartofhair-usa.com
Jazzy
51.6905803E12 28/07/2023
Best Fragrance Ever
[This review was collected as part of a promotion.] I have curly hair with a lot of highlights. I loved the shampoo and mask. One of my favorite attributes is the fragrance. I noticed some toning after using the mask.
Originally posted on shuuemuraartofhair-usa.com
Rina
31.690580279E12 28/07/2023
Pretty
[This review was collected as part of a promotion.] This brand is great, but this purple mask, was bit to dry for my hair and made it frizzy. I usually always use once week purple shampoo mask. And never left my hair this dry at the ends , not good. But the color is pretty left it icy and took out extra yellowness.
Originally posted on shuuemuraartofhair-usa.com
Nicolet83
51.690580257E12 28/07/2023
Calling all blondes
[This review was collected as part of a promotion.] I was highly impressed first off how delectable the shampoo smelled, but most importantly my hair felt more vivacious and lively. The brassiness was evened out/gone.
Originally posted on shuuemuraartofhair-usa.com
Xobritglam
51.6905803E12 28/07/2023
Bye bye brass ones
[This review was collected as part of a promotion.] This mask couldn't have come at a more convenient time, as I have just went back to platinum blonde hair! I'm loving the results that it left after using it. Not only did it take out the brassiness but it also made my hair super shiny!
Originally posted on shuuemuraartofhair-usa.com
Rachel3
51.6905803E12 28/07/2023
Amazing
[This review was collected as part of a promotion.] I loved using the shampoo, it left my hair super clean and moisturized. Also the blonde was really nice and refreshed my hair color .
Originally posted on shuuemuraartofhair-usa.com
ZaraD
31.6905803E12 28/07/2023
Did not add shine to my hair
[This review was collected as part of a promotion.] This luxurious shampoo deeply penetrates the hair shaft to moisturize highlighted, lightened blonde hair. With deeply nourishing hand-picked Japanese white peony flowers, which are rich in antioxidants to add a glowing shiny, soft finish. It is safe for color treated hair and free of parabens. There is no pigment in the shampoo, it is clear. Personally, I didn't really find that it added much shine to my hair. It smells gorgeous with a woody, floral scent. I wouldn't buy this for my Blonde hair.
Originally posted on shuuemuraartofhair-usa.com
Reply from Consumer Care Center
Hi, thanks for trying Yubi Blonde Glow Revealing Shampoo, and writing a review! We are sorry to hear that you would not purchase this product for your blonde hair because it did not give you the shine you were expecting. We understand how disappointing it is when a product does not perform as expected. We are however, very happy to hear that you did enjoy the delightful fragrance. We appreciate your comments and the time you have taken to share them.
Ashley1
51.690580277E12 28/07/2023
Hydrating!
[This review was collected as part of a promotion.] I really liked this shampoo it didn't feel drying at all like most blonde shampoos and I liked that it wasn't purple. I feel like purple shampoos dehydrate the hair a lot and make breakage and hair damage more prominent. It lathered well, not too much foaming but also not such a small amount that you didn't feel cleansed afterwards either.
Originally posted on shuuemuraartofhair-usa.com
Amour_lee
51.690580234E12 28/07/2023
Hydrating and Luscious
[This review was collected as part of a promotion.] The shampoo gives a full coverage feeling with just a little bit and it leaves the hair feeling hydrated and soft.
I feel like it made a whole difference when I came out the shower, and my blonde looked vibrant and luscious. I will definitely recommend this product.
I received this product as a free sample.
Originally posted on shuuemuraartofhair-usa.com
stayathomewifey
41.690580234E12 28/07/2023
Salon Toned
[This review was collected as part of a promotion.] I enjoyed using this product, which I received as a sample. Most purple shampoos tend to dry my hair out, making it impossible to brush. Plus they usually smell pretty meh. Not with this, it has a pleasant fragrance, but not overwhelming. It also was easier to brush my hair out after washing. It kept my blonde looking blonde and for that I'm grateful!
Originally posted on shuuemuraartofhair-usa.com
MegD630
51.690580234E12 28/07/2023
Lose the Brass!
[This review was collected as part of a promotion.] I was gifted the Shu Uemura Yubi Blonde Glow Revealing Shampoo and I am giving my honest opinion/review. My hair is bleached so it's important for me to use a product that helps tone the brass. I have fine, straight, and pretty dry hair. After using this shampoo, my hair felt smooth and looked visibly lighter after one wash! It left my hair with a light floral smell. I definitely recommend using the Anti-Brass Purple Balm after for the best results! I highly recommend you give this product a try!
Originally posted on shuuemuraartofhair-usa.com
lex1003
51.690580277E12 28/07/2023
Amazing!
[This review was collected as part of a promotion.] Shu Uemura Yubi Blonde Glow Revealing Shampoo & Anti-Brass Purple Mask are so awesome! I love it and my hair looks amazing! It was so easy to use and my hair has never looked or feel so amazing! I would recommend it!
Originally posted on shuuemuraartofhair-usa.com
Jennifer1
51.690580277E12 28/07/2023
Yubi Glow Shampoo
[This review was collected as part of a promotion.] First, I love the smell and texture. It does not get everywhere when putting into hands before shampooing. From others that i used i would have purple all over my shower because it was so runny. I can definitely see less brassiness in my hair two thumbs up!
Originally posted on shuuemuraartofhair-usa.com
Anonymous
51.690580257E12 28/07/2023
Buy this!! It works!
[This review was collected as part of a promotion.] This really helped take the brass out of my blonde!
Originally posted on shuuemuraartofhair-usa.com
Kaalmonte20
51.690580257E12 28/07/2023
Most delicious smell
[This review was collected as part of a promotion.] I received this sample and fell in love as soon as I opened the bottle, the scent is captivating and delicious, it's smell like luxury!! It made my hair super shiny and soft
Originally posted on shuuemuraartofhair-usa.com
Alex2
41.690580277E12 28/07/2023
Good shampoo!
[This review was collected as part of a promotion.] I LOVE this purple shampoo! The smell is amazing, the texture of my hair after being washed was awesome, very soft and smooth. It gave a nice tone to my highlighted hair and a little brassy color, but it wasn't as bright as I was expecting- not as pigmented as others. I applied it for only 3 minutes, as they explain in the instructions. I will buy it and I recommend it to my friends, it is one of the best purple shampoos I have tried. I received this product as a free sample.
Originally posted on shuuemuraartofhair-usa.com
Yūbi Blonde Glow Revealing Shampoo 980ml
Shu Uemura Pro - yūbi blonde