Love this stuff!

Shu has the best anti-brass shampoo I've ever used!

Originally posted on  shuuemuraartofhair-usa.com

Deep purple and luxurious

This shampoo is so thick and luxurious, and such a deep purple! It leaves my silver hair so shiny and soft, and keeps my purple highlights vibrant. The best purple shampoo I’ve used and I’ve tried many!

Originally posted on  shuuemuraartofhair-usa.com

Best Purple Shampoo for Transitioning to Gray

Transitioning to gray and on a quest to find a purple shampoo that works...gentle on hair, removes the brassiness...this is it! I love how my grays look after washing. I put this on my dry hair, before shampooing, for about 5 min. Then wash my hair, adding a bit more shampoo, wait 3 min, rinse and use a rinse out conditioner. Air dry and my hair looks and feels great!

Originally posted on  shuuemuraartofhair-usa.com

Luxurious Purple Shampoo

I couldn't believe how luxurious this purple shampoo is! Most purple shampoo's are very drying and I have to use a ton of conditioner afterwards. Not with Shu Uemura - hair felt so silky afterwards. It also cut the brassiness. So happy to have found this shampoo. I will definitely use again.

Originally posted on  shuuemuraartofhair-usa.com

First impressions

You definitely need to wear gloves to apply this product. I didnt have any and tried to be quick about applying it, but my hands were immediately fxcked by the chemicals. So, imagine what applying this to your hair is going to do. I have used this twice with the matching conditioner and both times my hair was a static mess. I tried different products (lotion, then oil) to lock moisture in the first time since I expected dryness from a purple shampoo and this was the day I experienced the most static. Recently I tried it again and did not use products. My hair has less static, but there is still some and that isn't a great sign. For reference, I am a warm toned brunette whose virgin hair has been balyaged twice. I live in a colder climate US state. Maybe this product will create less dryness during the summer? As for toning, I think it has helped with brassiness. Nothing too substantial to note here. I am disappointed, but I'll continue to test the product. Based on this experience I wonder if the yubi hair mask would be a better and more affordable option. It doesnt make sense to try to deposite purple pigment while cleansing your hair and it seems like a waste to have a shampoo you can only use once a week. So maybe get a hydrating shampoo and try the Yubi mask instead?

Originally posted on  shuuemuraartofhair-usa.com

Good product

(This review was collected as part of a promotion.) This was a great product for my bleached, dry, and damaged hair. The shampoo helped maintain and keep the colour of my hair for much longer than regular shampoo. Also liked the packaging.

Originally posted on  Home Tester Club

It was alright

(This review was collected as part of a promotion.) I’ve used many purple shampoos over the years, though I loved the smell and consistency I found it took at least 2-3 more washed than similar products to get the desired result, if you’re worried about over doing it or are a purple beginner this would be a great product

Originally posted on  Home Tester Club

Blonde Anti Brass Shampoo

(This review was collected as part of a promotion.) Great smelling product & I love the packaging. The product did not tone as much brass out of my hair as I would have preferred. It also left my hair considerably drier then other anti-brass shampoos I use.

Originally posted on  Home Tester Club

Helps with brassiness

(This review was collected as part of a promotion.) I had the opportunity to test this purple shampoo. While I didn’t see results after 1 use, after using for two weeks, everyday, I noticed a decrease in brassiness. I did find it dried out my hair so I had to use a conditioning mask afterward.

Originally posted on  Home Tester Club

Best anti brass shampoo

(This review was collected as part of a promotion.) I love this product. I get worried about adding things to my blonde hair when they are a new product but it did not disappoint. The product felt expensive. Also smelt great. I would recommend this to friends.

Originally posted on  Home Tester Club

Awesome shampoo! Highly recommend!

(This review was collected as part of a promotion.) I’ve been using this product for approximately 4 weeks. I started using right after colouring my hair. I have been so happy with the results! My hair tends to go brassy after lightening but it did not this time. It has stayed vibrant and a beautiful blonde colour. I will definitely be purchasing!

Originally posted on  Home Tester Club

Anti-Brass Shampoo

(This review was collected as part of a promotion.) This shampoo was lightweight. I loved the way the bottle looks as well; no issues with product coming out.

Originally posted on  Home Tester Club

This product is absolutely amazing

(This review was collected as part of a promotion.) This shampoo is incredible. It truly is the best purple shampoo I've ever used. Better than the stuff the salon sells. It takes brass out so well. The smell is so nice, follow up with the hair mask and your hair will be incredibly soft.

Originally posted on  Home Tester Club

Great purple shampoo!

(This review was collected as part of a promotion.) This product is amazing! Not only does it smell great (my hair still smells amazing 4 days after using it) but it also works great at making my blonde less brass-y. It really does prevent your blond from turning yellow. And if it does turn yellow, this shampoo makes it way less yellow. It makes me have to go less freqwuently at the hair salon which is awesome for my wallet. I love it.

Originally posted on  Home Tester Club

Great loved it

(This review was collected as part of a promotion.) I loves it and it's color enhancing properties I would buy again and recommend to friends and family it had a wonderful scent I really enjoyed

Originally posted on  Home Tester Club

I love it.

(This review was collected as part of a promotion.) A very luxurious purple shampoo that neutralized the brass and the unwanted yellow tones I had. My hair looks like I had it done by a professional. I’m so amazed by Shu Uemura Anti-Brass products for blonde hair. My hair is feeling and looking healthy.

Originally posted on  Home Tester Club

Luxurious purple shampoo

(This review was collected as part of a promotion.) This shampoo feels luxurious and it smells so good! After first use you could really feel the difference, my hair feels healthier and thicker. I noticed the difference in colour on my second use. I’d def recommend.

Originally posted on  Home Tester Club

Amazing

(This review was collected as part of a promotion.) This product not only works amazing but also has beautiful packaging. It took the brass right out of my hair. I highly recommend

Originally posted on  Home Tester Club

Love it

(This review was collected as part of a promotion.) I loved this Anti Brass shampoo! I've been struggling to find a great shampoo for my blonde hair and I have finally found it. I could tell the difference since the first use and my hair has a shine and glow that has never had before. I used it along with the mask and they worked perfectly! Couldn't recommned this product any more!

Originally posted on  Home Tester Club

I love it

(This review was collected as part of a promotion.) I really like the product. keep the hair blond and healthy

Originally posted on  Home Tester Club

No yellows - squeaky clean

(This review was collected as part of a promotion.) I really loved how the anti brass purple shampoo made my hair feel clean without residue, but also muted the brassiness of my hair. The yellow and brass was gone and my hair was squeaky clean.

Originally posted on  Home Tester Club

Potent Purple Shampoo

(This review was collected as part of a promotion.) I was happy with this purple shampoo! It was quite potent and my hair definitely looked fresher than before after using it. It was a little drying like most purple shampoos, but following with a hydrating conditioner worked just fine.

Originally posted on  Home Tester Club

LOVE

(This review was collected as part of a promotion.) This is an amazing product. Takes the brass right out. Replaces the brass with a nice silver- not blue or purple Great lather Great smell Will definitely purchase and recommend

Originally posted on  Home Tester Club

Deep purple bliss

(This review was collected as part of a promotion.) I really like this purple shampoo, not only does it smell good and leave you hair soft but it really is such a deep rich purple that even by lathering it into your hair it keeps the dark pigment . You know it's doin it's job! Result is super white beautiful blond hair!

Originally posted on  Home Tester Club

Great shampoo for blondes!

(This review was collected as part of a promotion.) I loved this shampoo! It was so great on my hair to keep it clean and lightweight!!! I loved the bottle; so sleek and sexy looking! The actual shampoo itself comes out of the bottle so nicely and the product looks so nice! My hair was bright and I noticed it actually got rid of the brassiness! Love this, would buy it again!

Originally posted on  Home Tester Club

my fave blonde shampoo

(This review was collected as part of a promotion.) It works so well in just one single wash! My hair was really starting to go yellow, and after one use it was much whiter and brighter.

Originally posted on  Home Tester Club

Love!

(This review was collected as part of a promotion.) This shampoo is the holy grail of purple shampoos! Lathers really nicely, smells great and definitely takes out the brassy tones. Highly recommend!

Originally posted on  Home Tester Club

Smooth, Fresh and Great Smell

(This review was collected as part of a promotion.) Ok so I had to go colour my hair after I received this product so that I could tell off the bat what it would look like on fresh hair! I loved the way it made my hair feel and the beautiful shine after I blow-dried my hair. The truth is even after 4 days my hair still looked clean and fresh without any dry shampoo or touch up. I really did enjoy this product and it looked Fantastic in my shower with the beautiful colour.

Originally posted on  Home Tester Club

Moisturizing Purple Shampoo!

(This review was collected as part of a promotion.) Pleasantly surprised by this purple shampoo! It is way more moisturizing than the previous purple shampoo I have been using which typically dries out my hair significantly and causes breakage unless I use a mask after. This can be used on its own and leaves your hair feeling moisturized, toned and shiny. I don’t think it tones my hair better than other purple shampoos but I do love that it’s scented and moisturizing. I only wish it was a little bigger given the price point.

Originally posted on  Home Tester Club

Amazing

(This review was collected as part of a promotion.) Yes! My coloured hair is now brassy so I was really excited to receive this product. I love the smell and how the shampoo and mask illuminated my blonde without having to go to the salon.

Originally posted on  Home Tester Club

Adding this to my weekly routine!

(This review was collected as part of a promotion.) I struggle with brassy hair and have tried many products. With this product (shampoo + purple mask) I noticed a difference after 1 use. I left it on 3 minutes per product as per directions. I will be adding this to my routine- using once a week. The attached before and after picture was taken on the same piece of hair in the same lighting. 5/5 would recommend!

Originally posted on  Home Tester Club

Effective with preventing brassiness

(This review was collected as part of a promotion.) This was very helpful in reducing brassiness. The smell was amazing. The only problem was that the shampoo left my hair feeling a bit damaged.

Originally posted on  Home Tester Club

Great pigment and product for blondes

(This review was collected as part of a promotion.) Smells great, and works within a few uses. My hair was quite brassy and within two uses I was totally happy with the results.

Originally posted on  Home Tester Club

Best purple shampoo I’ve tried!

(This review was collected as part of a promotion.) This shampoo makes a significant difference after one use and letting it sit for 4 minutes! Best one I’ve used thus far and I have tried schwartzkopf, shimmer lights, sally beauty brand and none of them have made my hair as silver and non brassy as this one.

Originally posted on  Home Tester Club

Amazing

(This review was collected as part of a promotion.) This shampoo smells great and doesn't dry out my hair. I feel like it really helps to bring out my hair's shine and color and my hair feels so soft!

Originally posted on  Home Tester Club

Neutra Shampoo’

(This review was collected as part of a promotion.) I loved this shampoo! So light on the hair, helped cleanse and clean my hair and left me with a natural glow

Originally posted on  Home Tester Club

Fantastic Purple Shampoo

(This review was collected as part of a promotion.) I have naturally dirty blonde hair, and get it highlighted and lightened twice a year, and often put grey into it. This purple shampoo kept my colour fresh for multiple washes, when it would normally already be showing brassiness and yellowing. It product also smells amazing and lathers well. I would definitely buy this shampoo again.

Originally posted on  Home Tester Club

Best Purple Shampoo

(This review was collected as part of a promotion.) As a blonde for 15+ years, I have used my fair share of purple shampoo. This is by far the best product I have used. It smells nice, works well to remove brassiness from my hair and leaves my hair soft (something that is uncommon in purple shampoo). I will continue to use this and very pleased. This is my honest review though I did receive the product for free for my review.

Originally posted on  Home Tester Club

Gorgeous brass-reducing shampoo

(This review was collected as part of a promotion.) This purple shampoo is a great option for blondes. The scent is gorgeous and it doesn’t leave hair feeling super dry like other purple shampoos. The actual toning properties aren’t amazing, but it does work on darker blonde tones really well

Originally posted on  Home Tester Club

Amazing pigment

(This review was collected as part of a promotion.) I loooooove it!!! Amazing purple pigment!!! This shampoo smells really good. it is recommended to leave on for 3-5 minutes but the pigment is very intense so I leave a maximum of 2 minutes

Originally posted on  Home Tester Club

Great shampoo

(This review was collected as part of a promotion.) This shampoo is really good. I’ve received as a sample and I will for sure purchase it. Helps remove the brass! Love it

Originally posted on  Home Tester Club

Purple but not great

(This review was collected as part of a promotion.) The smell is ok, nothing outstanding. It suds really well. As far as toning the brass, I would not recommend this product. I’ve had blonde hair for ten plus years. The shampoo itself is very deceiving since it is very dark . However it does not live up to the expectations. This was given to me through home testers club, I was not paid to say this. This is my own experience.

Originally posted on  Home Tester Club

3/5 Stars

(This review was collected as part of a promotion.) I received this product to test, I have very thick long coloured blonde hair and this product came at a great time as I’m due to visit my salon so my hair is a bit brassier than usual. I used it twice, first time on wet hair and didn’t notice much change in the brightness of the blonde. I found the shampoo very drying, like many purple shampoos but I’d expect a brighter blonde after for the way my hair felt. The smell is amazing, it’s a bit of a more masculine scent than you’d typically see in hair care but I loved it but not Impressed with the brightening.

Originally posted on  Home Tester Club

Great product!

(This review was collected as part of a promotion.) I really like the shampoo! The product is really dense and pigmented and gives a good lathe to your hair! What I would suggest is to add a conditioner or use the hair baume which is amazing! My golden highlights were really nice !

Originally posted on  Home Tester Club

Smells so good

(This review was collected as part of a promotion.) I love the smell. Love. Also keeps my hair looking good! Doesn’t dry it out like most other anti brand products

Originally posted on  Home Tester Club

Good shampoo

(This review was collected as part of a promotion.) It leaves your highlighted hair soft and less frizzy . Definitely worth the price . Very nice package . I would definitely recommend it to a friend .

Originally posted on  Home Tester Club

Luxurious

(This review was collected as part of a promotion.) From the packaging to the actual product everything was luxurious. The smell of the shampoo was great and the pigment was extremely vibrant. You don't need a lot for a good lather. I did find that 2 min into the lather it felt like nothing was there. Until I rinsed and watch the vibrant colour drain away. It really took out the yellow tones from my hair in just 1 use.

Originally posted on  Home Tester Club

Great shampoo

(This review was collected as part of a promotion.) My hair was black. After dying my hair, my hair was so dry and tangled all the time. When I first used it, I was so worried that it was gonna stain the bath tub like the other purple shampoo. After using the shampoo for a while, my hair keeps its color pretty good and my hair is so soft!

Originally posted on  Home Tester Club

Amazing

(This review was collected as part of a promotion.) The shampoo smells great and it moisturize my damaged hair and make it soft and smooth again.

Originally posted on  Home Tester Club

10/10 fragrance

(This review was collected as part of a promotion.) It smells beautiful. It works great on brassy tones. The bottle is pretty. My only negative, it didn’t have a really nice lather.

Originally posted on  Home Tester Club

Smell amazing

(This review was collected as part of a promotion.) Smell good, the bottle is beautiful, works well. I have very curly hair hair and when i brush my hair it was super easy. I love it. I have nothing to tell about this and i will recommand this product.

Originally posted on  Home Tester Club

Best product for blonds

(This review was collected as part of a promotion.) This product is ideal for an art of hair. The anti-brass purple balm bleached, highlighted blondes give me the best colour for my hair since the last visit I had to the hair-dresser! I recommand this product to every blond! #HomeTesterClubFreeSample

Originally posted on  Home Tester Club

Great!

(This review was collected as part of a promotion.) This product smells AMAZING. It is a deep purple shampoo that does not leave hair feeling dry. My hair is highlighted, damaged, fine and oily. I would definitely recommend.

Originally posted on  Home Tester Club

Softest hair ever!

(This review was collected as part of a promotion.) I absolutely love this shampoo! I had no idea I could have such soft hair before. After years and years of being blonde I am used to that dry, frizzy, brittle feeling. But now I can’t stop touching it! This shampoo appears as a dark purple colour, almost like hair dye. I was nervous that it would stain my scalp but was pleasantly surprised to find that it lathered well and without any staining. I loved that it was quick and easy, with a leave in time of just 3 minutes and I only have to use it once a week. Majority of my life time I’ve been a dyed blonde and am familiar with the brassy tones that comes with washing. This shampoo prevents the brass! I dyed my hair a few weeks ago and usually by now I can see the brassiness rearing it’s ugly head but I have yet to see any of it. Honestly this is now my go to blonde shampoo. I LOVE it!!

Originally posted on  Home Tester Club

Love love love

(This review was collected as part of a promotion.) Asking for this product was beautiful and it worked so well for my hair I haven't dyed it in about 3 months it really running a lot of the brassy tones that had built up during that time. The shampoo the super pigmented and actually did a good job of cleaning my hair( I find a lot of purple shampoos lacking in this area)

Originally posted on  Home Tester Club

Amazing purple shampoo

(This review was collected as part of a promotion.) I’m a hairstylist. This is easily the best purple shampoo I’ve ever tried. Kicks it’s competition out of the park, even compared to the coveted “Ola” brand everyone loves so dearly. This one actually added shine, Movability and volume to my hair while keeping the brass at bay. I found the purple pigment to be quite strong in this shampoo you’d need to use such a small amount to tone your hair that I think this shampoo is definitely worth the money. The lather is luxurious and thick and THE SMELL. Let’s talk about the smell. Wanna smell expensive and boujee ? Buy this purple shampoo

Originally posted on  Home Tester Club

SHU UEMURA SHAMPOO AND ANTI BRASS MASK

(This review was collected as part of a promotion.) I absolutely love these products so far. They make my hair feel so clean and they both make a tremendously big difference on how bright and shiny my blonde hair is. I would absolutely recommend this product to anyone with blonde hair.

Originally posted on  Home Tester Club

Shampoo

(This review was collected as part of a promotion.) Was very excited to try this product smells good colour and lots of pigment in shampoo looked very promising.I followed instructions on the package, after 2 uses did not see any difference in my hair .my hair didn’t feel smooth just very demaged . Hair smelled very nice and fresh. My hair is usually very oily but I made it 3 days without washing.very nice packaging and easy to open

Originally posted on  Home Tester Club

Instant results

(This review was collected as part of a promotion.) I have only used this product combination once and saw immediate results. My blond was significantly cooled down. I have no doubt that with repeated use my hair will look salon fresh.

Originally posted on  Home Tester Club

Leaves hair feeling soft and healthy

(This review was collected as part of a promotion.) I personally loved the way this product made my hair look and feel! It smells delicious as well! I will definitely be continuing to use this product!

Originally posted on  Home Tester Club

Tones Blondes Perfectly!

(This review was collected as part of a promotion.) Great scent as expected with Shu Uemura! Love how soft and shiny my hair is after and how just a small amount can tone blondes perfectly. As someone who spends significant money on highlights/toning throughout the year I would highly recommend!

Originally posted on  Home Tester Club

Beautiful!!!!

(This review was collected as part of a promotion.) This leaves my hair leaving sooooooo healthy and fresh and tones my hair to the perfect platinum I love how a small bit of this product goes a long way!!! I would definitely recommend this to my friends

Originally posted on  Home Tester Club

Amazing purple shampoo

(This review was collected as part of a promotion.) This purple shampoo has far surpassed any other ones I have tried in the past. Very pigmented and lightened my hair with 1 wash

Originally posted on  Home Tester Club

Doesn’t really do anything

(This review was collected as part of a promotion.) Tried it on freshly bleached hair and it did absolutely nothing to the yellow ness/brassiness.

Originally posted on  Home Tester Club

Vibrant purple shampoo

(This review was collected as part of a promotion.) This purple shampoo is truly great! I am impressed with the lather and vibrancy of my hair after I blew dry it. Looks fresh from the salon!

Originally posted on  Home Tester Club

Hair felt nice after use

(This review was collected as part of a promotion.) It was a good anti brass product, not the best I have used though. I found that leaving it on for the maximum time was key. I didn't see huge shifts in the look of my hair, but it felt nice after! #HomeTesterClubFreeSample

Originally posted on  Home Tester Club

Gorgeous!

(This review was collected as part of a promotion.) Shu Uemura does it again! Smells great, lathers well, and feels luxurious. My hair felt hydrated and smooth after use, which is rare for purple shampoos. My hair yellows/turns brassy easily, but after one use I could definitely see a difference. It gave me the cool, ashy blonde that I want - and helps prolong the time between salon appointments. I love it!

Originally posted on  Home Tester Club

Love it

(This review was collected as part of a promotion.) I loved the product. It removes the yellow reflections very well. I liked the smell, a really good professional shampoo. I have tried several blue shampoos and this is by far my favorite. I recommend it for highlighted blonde hair.

Originally posted on  Home Tester Club

turned hair purple

(This review was collected as part of a promotion.) I used this shampoo along with the purple balm and my hair is now purple. I liked the shampoo, it didn’t have much of an aroma though. I don’t know if it was the shampoo, the balm or the combo that lead to my purple tinted hair… but here we are

Originally posted on  Home Tester Club

Helpful for platinum blonde gals

(This review was collected as part of a promotion.) I really liked this product! As a platinum blonde, it’s unavoidable for my hair to turn brassy after a while. I really like to test out different products to see what works best for me. I’ve found in the past some of the purple shampoos will actually make my hair look blue-ish after the first wash. I don’t love that. This one did not do that which is great! It helped to simmer down my yellow/brassy tones and made my hair look fresh.

Originally posted on  Home Tester Club

Smells So Good!

(This review was collected as part of a promotion.) I love the packaging of this shampoo and how it is so sleek and simple. You know what you're getting from looking at the bottle. I would say the colour of the shampoo is the same as the bottle as well. The scent reminds me of the fancy smells from a magazine without being too overpowering. It smells so luxurious! I have been blonde for many years now and always look at new products to help keep away the brassiness. This definitely works! I would say that it's more on the purple side so it helps neutralize more of the yellow tones more than orange tones.

Originally posted on  Home Tester Club

Great product!

(This review was collected as part of a promotion.) The shampoo and hair balm are great products! They were a bit drying but did a great job removing brassiness from my highlighted hair.

Originally posted on  Home Tester Club

Great purple shampoo

(This review was collected as part of a promotion.) This is great purple shampoo for blond hair. I’m very satisfied with the results, especially combining it with the hair mask/balm. My coloured platinum blond looks so much better after use. No more yellowish shade. Great shampoo.

Originally posted on  Home Tester Club

Love this shampoo!

[This review was collected as part of a promotion.] My hair gets brassy quite quickly with the high iron in our water. This shampoo has brought my hair back to life! Take the brassy tones right out, leaving my hair looking bright and healthy!

Originally posted on  shuuemuraartofhair-usa.com

Awesome

[This review was collected as part of a promotion.] This shampoo and conditioner are awesome, they took the brassy yellowish tint out of my hair without drying it out, I will definitely be purchasing these products!

Originally posted on  shuuemuraartofhair-usa.com

Makes my hair feel so soft!

[This review was collected as part of a promotion.] After using this shampoo, my hair was so soft and it actually did cut down on some brass coloring. It has a very slight scent which is also great.

Originally posted on  shuuemuraartofhair-usa.com

Definitely worth trying!

As a natural and enhanced blonde I have tried almost every purple shampoo on the market. I love this shampoo, not only does it smell great it works wonderfully!

Originally posted on  shuuemuraartofhair-usa.com

Love!

[This review was collected as part of a promotion.] I absolutely love this duo! As a blonde, it's important to me to have a shampoo and conditioner that not only takes the brassy colors out of my hair but also hydrates it, and I feel like this combo does both!

Originally posted on  shuuemuraartofhair-usa.com

Great tone, but drying

[This review was collected as part of a promotion.] This has a great purple tone to help with brass or making your blonde hair more ashy. And it does have a scent but it's not a strong off-putting one. However, this was very drying. I have dry hair as it is and this didn't give any moisture.

Originally posted on  shuuemuraartofhair-usa.com

Great for brassy hair

[This review was collected as part of a promotion.] I really like this anti brass shampoo. Most purple shampoos make my hair feel even more damaged after using them but this one doesn't. My hair feels nice and soft and it also works great to remove the grassiness from my bleached hair.

Originally posted on  shuuemuraartofhair-usa.com

Amazing for colored-bleached hair

[This review was collected as part of a promotion.] I'm in love with the results, love the quality of the product. Highly recommended

Originally posted on  shuuemuraartofhair-usa.com

Fantastic

[This review was collected as part of a promotion.] I really enjoyed using this shampoo and conditioner set. I recently had my highlighted blonde and it was showing some damage. After using my hair looks fantastic!!

Originally posted on  shuuemuraartofhair-usa.com

Drying

[This review was collected as part of a promotion.] I gave 3 stars, mainly for the lather and function of this purple shampoo, but I think there are better options out there. This shampoo felt very stripping on my hair, leaving my hair feeling instantly dry after rinsing. Also, the fragrance is extremely strong. I'm not usually one to be sensitive to scents, but even my nose crinkled up at this. The conditioner in this set was not as bothersome. I'll always be a fan of Shu Uemura, but this was a miss for me.

Originally posted on  shuuemuraartofhair-usa.com

Purple anti yellow

[This review was collected as part of a promotion.] I like this product. I just dyed my hair platinum and it is super helpful to use to maintain the color

Originally posted on  shuuemuraartofhair-usa.com

Great toning products

[This review was collected as part of a promotion.] These were great toning products!! They really brightened up my highlights and didn't make my hair as coarse as other toning products sometimes do.

Originally posted on  shuuemuraartofhair-usa.com

Brings back the cool tones!

[This review was collected as part of a promotion.] I've really enjoyed trying out Yubi Blonde shampoo and conditioner. Leaves hair soft and bouncy, unlike other purple shampoos that can dry hair out. Looking forward to seeing more results with continued use!

Originally posted on  shuuemuraartofhair-usa.com

Perfectly Purple

[This review was collected as part of a promotion.] I had the opportunity to review the just released Shu Uemura's Yubi Blonde shampoo and conditioner. These products go on, you guessed it, purple but rinses out clear. The pigment works to neutralize those brassy shades with its magical, opposite-end-of-the-color-wheel powers. It's great for cutting the brassiness in blond hair and neutralizes yellows or gold to make blond shades appear brighter. After using about 10 different purple shampoos and conditioners this one is by far the best. It removes brass in ONE wash. The shampoo lathers extremely well, smells great, and does not completely dry out your hair. The conditioner is amazing too- it hydrates and leaves your hair bright and shiny. Shu Uemura Yubi Blonde line is definitely a blonde girls BFF. Give it a try!

Originally posted on  shuuemuraartofhair-usa.com

Purple shampoo

[This review was collected as part of a promotion.] This shampoo has a great smell and a small amount goes a long way ! It's perfect for toning out the yellow in my blonde and keeping it bright

Originally posted on  shuuemuraartofhair-usa.com

Great

[This review was collected as part of a promotion.] Seen immediate results after first use, loved the small, and have already referred the Shu Uemura Yubi Blonde Anti-Brass Purple Shampoo & Replenishing Conditioner to some friends.

Originally posted on  shuuemuraartofhair-usa.com

Amazing

[This review was collected as part of a promotion.] Works so much better than others and fast acting. Definitely recommend!

Originally posted on  shuuemuraartofhair-usa.com

Good for my color, a little drying.

[This review was collected as part of a promotion.] I think of all the anti brass shampoos this one is in my top 3. It did make my hair a little dry but compared to other brands it was not as bad.

Originally posted on  shuuemuraartofhair-usa.com

Great purple shampoo

[This review was collected as part of a promotion.] This definitely helped take some of the brassiness out of my hair

Originally posted on  shuuemuraartofhair-usa.com

Love it

[This review was collected as part of a promotion.] Great results after first use, love the shampoo and conditioner so much and I recommend it to all my friends and family. Will definitely buy again

Originally posted on  shuuemuraartofhair-usa.com

Best anti-bronze I've ever used!

[This review was collected as part of a promotion.] I have natural strawberry in my hair and I dislike it, I keep my hair platinum most of the year and this keeps those red tones out!

Originally posted on  shuuemuraartofhair-usa.com

Awesome!!

[This review was collected as part of a promotion.] This shampoo removed the grassiness from my highlighted blonde hair. It was easy to use and shelled great! I recommend!

Originally posted on  shuuemuraartofhair-usa.com

works very well

[This review was collected as part of a promotion.] This product did a great job at removing some of the brassiness from my hair. I think that it is better than other purple shampoo's that I have tried. The only downside is that it did leave my hair feeling dry after I rinsed it, but this was fixed by the conditioner. I really liked this product and am definitely considering purchasing it after using the sample.

Originally posted on  shuuemuraartofhair-usa.com

No more brass

[This review was collected as part of a promotion.] This shampoo and conditioner is nice . It took all the brassiness out of my hair and left it blonde and soft. I recommended it to my family and friends.

Originally posted on  shuuemuraartofhair-usa.com

Not sure how to feel.

[This review was collected as part of a promotion.] This shampoo has both negative and positive aspects to it. On the plus side this shampoo doesn't weigh down my wavy hair. In fact it helps my hair keep it's wavy texture. Better than other shampoos. On the other hand it doesn't really do much for the brass in my dyed hair. I have had other shampoos do a better job reduce the brass in my hair but dry my hair out completely. My hair was completely virgin before hand. My natural hair is dark brown almost black. So I'm not sure if this would work better on lighter hair. It has a light fragrance that isn't overpower. My hair is left feeling soft and manageable. My scalp feels fresh and clean. This is one of those products that I would be hesitant to recommend since the pros outweigh the cons. Then again, this is suppose to be a purple shampoo, that is suppose to reduce the brassiness in your hair. I received this product in exchange for my honest review.

Originally posted on  shuuemuraartofhair-usa.com

Perfect!

[This review was collected as part of a promotion.] My first purple shampoo that I absolutely love. I used a sample, but I will definitely buy a full bottle! The shampoo lathers perfectly, perfectly cleanses the hair and scalp. Smells amazing, like an expensive luxury perfume. My hair smelled amazing until the next shampoo. I have a sensitive scalp with oily roots. The shampoo did not irritate the scalp. I also noticed that my hair was clean longer than with other shampoos. Hair is smooth, shiny, soft. It definitely helps neutralizes brass in blonde hair before the next dyeing.

Originally posted on  shuuemuraartofhair-usa.com

The best for brassy hair!

[This review was collected as part of a promotion.] I'm not a stranger to using purple shampoo or having blonde hair that sometimes turns out brassy. But this was my first time using this brand. Knowing it was a luxurious, high end brand — I had very high expectations and let me tell you, they were all met! My hair isn't dried out like most purple duos tend to do to my curly hair. My hair is brass free, soft, and feels like a million bucks!! If you're on the search for the best purple line — this is it, ladies and gentlemen!!

Originally posted on  shuuemuraartofhair-usa.com