Genesis is the first dual action anti-fall haircare range: FOR ALL WOMEN, IN ALL LIFESTYLES, WITH ALL DEGREE OF HAIR FALL.
Powered with a cocktail of highly efficient ingredients to instantly strengthen and thicken the hair fiber for an immediate fuller look with more fiber strength, more fiber retention* and -84% less hair-fall**.
*Clinical study, 99 people, 6 weeks use.
**hair-fall due to breakage. Instrumental test on Bain Nutri-fortifiant + Masque Reconstituant + Ampoule/Sérum Aminexil.
HOW DOES GENESIS WORK?
A double action for your client:
Instantly: PROTECTS AGAINST DAILY EXTERNAL AGGRESSOR AND ANTIOXIDES thanks to Ginger roots and Edelweiss native cells.
Long Term: STOP HAIR-FALL FORTIFIES HAIR ANCHORAGE & RETENTION AND REDUCE HAIR-FALL FROM THE ROOTS thanks to Aminexil.
Défense Thermique benefits:
- Detangles and hydrates without frizz.
- 24H protection against frizz even in high conditions of humidity.
- Protects hair from blow-dry heat.
- Helps to prevent split ends.
- Leaves hair shiny and silky.
- 99% less hair fall due to breakage from brushing*.
- 49% softer hair*.
*After application of Défense Thermique.
WHO IS IT FOR?
Genesis targets every woman with hair fall need that would be efficient, convenient and pleasurable with :
- Instant result of hair care
- Efficacy of anti-hair fall solutions
TESTER - Défense Thermique 150ml
Kerastase - Genesis
Spray Thermique is a leave-in that guarantees heat protection and hydrates, reinforces & protects from heat damage :
- Detangles & hydrates fiber without frizz or weighing down
- Facilitates blow-dry & hair styling
- Strengthen fiber to reduce the risk of hair-fall due to breakage
- Heat protection
- Protects hair against external damages & aggressions
- Gives hair a silky touch
- Helps prevent split ends and seal in hair cuticles
- Leaves the hair shiny and silky
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