Keratin Alpha Sleek Professional Shampoo is the first step of the Keratin Alpha Sleek anti-frizz routine, engineered for professional results on frizzy, unruly hair. Formulated with Keratin Sleeker and amino-acid chains, this sulfate-free* shampoo has a luxurious, ultra-creamy texture that gently cleanses the fiber while smoothing and reinforcing hair keratin, without stripping the color or moisture balance you've built into your client's service. 
Recommend this shampoo to prep hair for the full in-salon and take-home routine: Shampoo + Smooth Transformer + Mask. 
Together, the routine delivers 5X smoother hair, 2X less frizz, and 77% more shine, helping your client maintain salon-quality smoothness between visits. 
Sulfate-free*, artificial colorant free, and alcohol free — safe for use on natural, colored, and chemically treated hair. 

_{*No sulfated surfactants.}

In-salon and at-home protocol: Apply evenly on wet hair, lather to a rich foam, and rinse thoroughly. 
For frizz-prone or coarse textures, follow immediately with Smooth Transformer once a week to lock in the routine's full smoothing benefits; on other wash days, recommend the professional mask to maintain results between treatments.

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Retail this shampoo as the essential first step of the Keratin Alpha Sleek routine — bundle with Smooth Transformer and the mask for a complete take-home regimen. Best positioned for clients with frizzy, humidity-reactive hair seeking longer-lasting blowouts and reduced styling time between salon visits.

1261080 B - INGREDIENTS: AQUA / WATER / EAU • SODIUM COCOYL ISETHIONATE • DISODIUM LAURETH SULFOSUCCINATE • GLYCOL DISTEARATE • SODIUM LAURYL SULFOACETATE • SODIUM LAUROYL SARCOSINATE • GLYCERIN • PARFUM / FRAGRANCE • DECYL GLUCOSIDE • COCAMIDOPROPYL BETAINE • COCO-BETAINE • PPG-5-CETETH-20 • DIVINYLDIMETHICONE/DIMETHICONE COPOLYMER • AMODIMETHICONE • SODIUM HYDROXIDE • CITRIC ACID • POLYQUATERNIUM-7 • CARBOMER • POLYQUATERNIUM-10 • SODIUM BENZOATE • SODIUM CHLORIDE • PEG-55 PROPYLENE GLYCOL OLEATE • PROPYLENE GLYCOL • SALICYLIC ACID • BENZOIC ACID • TETRAMETHYL ACETYLOCTAHYDRONAPHTHALENES • POLYSORBATE 21 • LINALYL ACETATE • CARVONE • CITRUS LIMON PEEL OIL • TRIDECETH-6 • LIMONENE • COUMARIN • LINALOOL • CITRUS AURANTIUM BERGAMIA PEEL OIL • BUTYLENE GLYCOL • C12-13 ALKETH-23 • C12-13 ALKETH-3 • PINENE • CETRIMONIUM CHLORIDE • JUNIPERUS VIRGINIANA OIL • PHENOXYETHANOL • SODIUM LACTATE • TAURINE • POLYSORBATE 20 • PALMITOYL TRIPEPTIDE-1 • PALMITOYL TETRAPEPTIDE-7 (F.I.L. N70058541/2).