an intense deep purple gel cream enriched with Japanese cool pigment and infused with white peony. yūbi blonde anti-brass shampoo intensely nourishes hair while neutralisizing brassiness and unwanted yellow tones. 
benefits:
- counteracts brassiness for a long-lasting cool blonde result
- gently cleanses while conditioning
- adds a natural glow and smooth touch

how to use yūbi blonde anti-brass purple shampoo
apply a walnut size amount to wet hair and massage into scalp using fingers and palms. rince thoroughly. 
routine by hair type:
- bleached hair: apply daily
- silver hair: apply daily

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key ingredients

japanese white peony
sustainiably sourced in the japanese niigata mountains, the white peony symbolizes purity. collected by hand, 15 years have been spent on the selective harvesting of the precious ingredient. 

japanese cool pigment
made in exclusivity for shu uemura art of hair by a leadiing ink manufacturer, japanese cool piigment uses the same technology as shu uemura beauty products. the formula combines intense violet pigments with advanced cool pigment technology to achive the art of neutralisation. 

fragrance
a vibrant woody/floral fragrance made in exclusivity for shu uemura art of hair. 
top note: timpur pepper, cardamom, green mate, ginger
heart note: white peony, jasmine, freesia, osmanthus
base note: white musk

ingredients

aqua/water/eau● sodIum laureth sulfate● coco-betaIne● sodIum chlorIde● glycol dIstearate● cocamIde mIpa● dImethIcone● cItrIc acId● sodIum benzoate● sodIum hydroxIde● hexylene glycol● cI 60730/acId vIolet 43● salIcylIc acId● carbomer● lInalool. guar hydroxypropyltrImonIum chlorIde● lImonene● sodIum hyaluronate● tocopherol● geranIol● cItronellol● cI 77891/tItanIum dIoxIde● cI 42090/acId blue 9 alumInIum lake● butylene glycol● fumarIc acId● methIcone● paeonIa albIflora flower extract● parfum/fragrance.