enjoy the benefits of rice water for hair with izumi tonic, an unseen product infused with rice water to enjoy fully shinier, stronger, healthy hair. the rice water hair treatment is inspired by yu-su-ru, the ancestral japanese beauty tradition for strengthening hair by bathing it in rice water.

 

1. start by applying shu uemura art of hair shampoo & conditioner (or mask treatment) and rinse.
2. spray izumi tonic on wet (or towel-dried) hair and comb through. do not rinse.
3. proceed to hair dry or blow dry.

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key ingredients

japanese-sourced rice water

high quality rice extracts made of specific rice protein by unique enzyme method, rich in amino acids, b vitamins, vitamin e, minerals, antioxidants, renown for restoring damaged cells and overall permeability, moisture and elasticity to hair.

 

ingredients

aqua / water / eau● phenoxyethanol● polyquaternium-37● polysorbate 21● paraffinum liquidum / mineral oil / huile minerale● amodimethicone● quaternium-87● stearyl alcohol● menthoxypropanediol● behentrimonium chloride● propylene glycol● candelilla cera / candelilla wax / cire de candelilla● ppg-1 trideceth-6● linalool● chlorhexidine digluconate● Isopropyl alcohol● limonene● trideceth-6● acrylates copolymer● sorbitan oleate● polyquaternium-11● 2-oleamido-1●3-octadecanediol● citronellol● coumarin● cetrimonium chloride● butylene glycol● alpha-Isomethyl Ionone● geraniol● benzyl alcohol● hydrolyzed rice extract● parfum / fragrance. (f.I.l. c271203/1).